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流利说商务英语Level5Unit2Part2RelatedActionsTohypothesizeTohypothesizemeanstosuggestanexplanationforsomethingthathasn'tbeenprovenyet.Hypothesizingservesasaguidetoyourtestingandresearchmethods.ToinduceToinducemeanstocausesomethingtohappen.Risingincomelevelshaveinducedasurgeinconsumerspending.TovalidateTovalidatemeanstoconfirmthatsomethingiscorrect.Theircompanyusesavarietyofmethodstovalidatethemarketresearchhypothesistheyhaveformed.Heusedevidencetovalidatehisideas.Theaimofournewmarketingcampaignistoinducecustomerloyalty.Afterconductingin-depthresearchonthemarket,theirinitialhypothesiswasproventobefalse.Theircompanyusesavarietyofmethodstovalidatethemarketresearchdatatheyhavecollected.Tovalidateyouridea,youneedtoprovideevidencetosupportit.ToinvestigateToinvestigatemeanstocloselyexaminesomethinginordertofindoutmoreaboutit.Thecompanyconductedresearchtoinvestigatewhyconsumershavestoppedbuyingtheirproducts.TocorrelateTocorrelatemeanstohaveamutualrelationshiporconnection.Ifonethingcorrelateswithanother,theyarecloselyconnectedanddependoneachother.Thebestproductsonthemarketdonotnecessarilycorrelatewiththehighestsales.Thecompanyinvestigatedtheproducts,servicesandmarketingtechniquesofitscompetitors.Youshouldinvestigatewhetherornotthesameresearchhasalreadybeencarriedout.Throughcorrelationanalysis,theytrytofigureoutwhetherlongerarticlesgetmoresharesonFacebook.Fore-commercecompaniesfocusingoncustomersatisfactioncorrelateswithmarketsuccess.