LOGO设计理念与方法范文

想到这里，他立即带上两个测工，肩扛手拎着仪器，硬是徒步走到了现场。sectionoftheDepartmentofprojectmanagement;Projectdocumentsandinformation:ProjectEngineeringDepartment;Materialsandequipment:materialsupplyprojects;Securitycontrols:theprojectDepartmentofsafetyandsecurity;Constructionmachinery:ProjectEngineeringDepartment;Financial:ProjectManagementDepartmentoffinance;Securityandfireservices:projectsecurity.3.3.5managementrepresentativeandprojectmanagerinthisitemspecifiesthattheChiefEngineeristhemanagementrepresentative,responsiblefortheoperationofqualitymanagementsystemandsupervision,regardlessofhowhisotherresponsibilities,shouldhaveaclearmandateto:ensurethatthequalitymanagementsystemisimplementedandmaintained;Therunningofthequalitymanagementsystemtotheprojectmanager,includingneededimprovements;Alwaysbeawarethatthecustomer'sneedsandrequirements.3.43.4.1projectmanagementreviewshouldbeanannualreviewofitsqualitymanagementsystemtoensureitscontinuingsuitability,adequacyandeffectiveness.3.4.2Administrationreviewbytheprojectmanagerresponsiblefororganizationandimplementation,projectqualitycontrolDepartmentisresponsibleforspecifictasks.3.4.3themanagementreviewshouldcompareandevaluatethefollowinginput:internalandexternalqualityauditsandcorrectiveeffect;Customerfeedbackontheconstruction,installation,commissioning,serviceinformation(complaintsandsatisfaction);Qualityrecords,qualitycompliancewithtrendreports,analysisofresults;Combinedwiththequalitypolicyandtheachievementofthegoals,statusandsuitabilityevaluationofthequalitymanagementsystemtodeterminecorrective,preventiveandimprovementmeasuresofperformance.3.4.4evaluationmethodandprocedure(1)review:bytheprojectmanager,projectmanager,functionaldepartmentsandheadsofspecializedLOGO设计理念与方法标志创意设计的全过程，可以从五个环节(含意、图形、文字、形式、色彩)出发，疏而不漏、掐骨掐点。好比一只手的五个手指，各有各的妙用。它们相辅相成、自成体系，名为“创意五行”。创意五行，使标志设计明朗化、系统化，帮助你成为一个高效出色的设计师。创意五行图含义出发图形出发文字出发形式出发色彩出发含义出发在构思的时候，根据企业的行为特征和核心竞争力，我们需要为企业寻找一个恰当的视觉图形符号。根据各的历史文化信仰环境，采用象征性、比喻性、故事性，我们能使企业抽象的精神与理念，通过一个视觉载体表现出来。好的标志设计，能承载企业所力图传达的信息，并使抽象的理念精神形象化、具体化、大众化。象征性象征就是采用视觉图形符号，唤起人们对于某一抽象意义、观念或情绪的记忆。象征性标志，是建立在一个民族特定的文化和宗教基础上的、具有相同的生活环境的人，才能正确传达与理解其象征的意义。象征符号具有约定性。好比做游戏，需要游戏规则。规则相同，才能使象征意义正确地发出和接受，使整个传达过程成立，而规则就是我们不同的历史文化宗教环境。东方文化和西方文化对于同一图形的象征意义有所不同，不同宗教对于同一图形的象征意义也有所不同。在西方世界中，狮子象征权威与力量，狗象征忠诚与勇敢、牛想到这里，他立即带上两个测工，肩扛手拎着仪器，硬是徒步走到了现场。sectionoftheDepartmentofprojectmanagement;Projectdocumentsandinformation:ProjectEngineeringDepartment;Materialsandequipment:materialsupplyprojects;Securitycontrols:theprojectDepartmentofsafetyandsecurity;Constructionmachinery:ProjectEngineeringDepartment;Financial:ProjectManagementDepartmentoffinance;Securityandfireservices:projectsecurity.3.3.5managementrepresentativeandprojectmanagerinthisitemspecifiesthattheChiefEngineeristhemanagementrepresentative,responsiblefortheoperationofqualitymanagementsystemandsupervision,regardlessofhowhisotherresponsibilities,shouldhaveaclearmandateto:ensurethatthequalitymanagementsystemisimplementedandmaintained;Therunningofthequalitymanagementsystemtotheprojectmanager,includingneededimprovements;Alwaysbeawarethatthecustomer'sneedsandrequirements.3.43.4.1projectmanagementreviewshouldbeanannualreviewofitsqualitymanagementsystemtoensureitscontinuingsuitability,adequacyandeffectiveness.3.4.2Administrationreviewbytheprojectmanagerresponsiblefororganizationandimplementation,projectqualitycontrolDepartmentisresponsibleforspecifictasks.3.4.3themanagementreviewshouldcompareandevaluatethefollowinginput:internalandexternalqualityauditsandcorrectiveeffect;Customerfeedbackontheconstruction,installation,commissioning,serviceinformation(complaintsandsatisfaction);Qualityrecords,qualitycompliancewithtrendreports,analysisofresults;Combinedwiththequalitypolicyandtheachievementofthegoals,statusandsuitabilityevaluationofthequalitymanagementsystemtodeterminecorrective,preventiveandimprovementmeasuresofperformance.3.4.4evaluationmethodandprocedure(1)review:bytheprojectmanager,projectmanager,functionaldepartmentsandheadsofspecialized象征勇猛与股市中的“牛市”。在中国仙鹤与松树象征长寿、蝙蝠象征福气、鱼象征富裕有余、牡丹象征荣华富贵。比喻性比喻就是采用一个或一组视觉符号，表达相平行的另一层相关含义。比喻建立在两者之间在性质或关系上的共性。比喻性标志，借A说B，从侧面讲述问题，需要读者参与联想来完成整个设计的构思过程。这种图形表达方式，赋有趣味性与深刻性，并留有文化艺术的想象空间，传达效果出奇制胜。故事性故事性就是采用故事中的角色或符号，作为标志设计的无素，借用故事的广泛流传程度，传达企业的理念或行业特征，顺水推舟，顺势而动。基于大众对故事的认知程度，故事性的方法具有很好的传达效果。图形出发标志从图形分类出发，可以分为具象标志、象形标志和抽象标志。具象标志具象标志在选择题材时，要尽量采用那些人们熟悉的元素，并在此基础上创造个性成分。熟悉的元素能牵扯动人们视觉神经，引起人们共鸣，产生深刻记忆的基础。在我们周围有很多是现成标志，把原有的通俗元素引入进来，可以塑商品的亲切感，增加商品的个性与差异，这里有很多成功的先例。比如，壳牌石油、苹果电脑、骆驼牌香烟、番茄银行……这些国际品牌采用了世界上最为通俗的符号，使人们牢记它们的名字。也许你会想，扇贝和石油有什么关系？苹果和电脑有什么关系？骆驼和香烟有什么关系？番茄和银行有什么关系？其实想到这里，他立即带上两个测工，肩扛手拎着仪器，硬是徒步走到了现场。sectionoftheDepartmentofprojectmanagement;Projectdocumentsandinformation:ProjectEngineeringDepartment;Materialsandequipment:materialsupplyprojects;Securitycontrols:theprojectDepartmentofsafetyandsecurity;Constructionmachinery:ProjectEngineeringDepartment;Financial:ProjectManagementDepartmentoffinance;Securityandfireservices:projectsecurity.3.3.5managementrepresentativeandprojectmanagerinthisitemspecifiesthattheChiefEngineeristhemanagementrepresentative,respons