上海交通大学硕士学位论文XX研究所转制后的困境和发展对策研究姓名:陈益民申请学位级别:硕士专业:工商管理指导教师:仰书纲20080228234XX200052----XXPESTSWOTTOWSGEXXXX:XX///:5ABSTRACTWiththeadvanceofChina'sscienceandtechnologysystem,largenumberapplicationofscientificresearchinstitutesconvertintohi-techenterprises,theformationofaparticulartypeofenterprisegroups------conversion-technologyenterprises.Afterrestructuring,scientificresearchinstituteschangefromtheenterpriseunits,thenatureofthenon-profitorganizationintoaprofitorganizations,financialallocationsfromtheStatenolongerintheeconomicsupportmustbefullyimplementedenterpriseoperation,amarketEconomyindependenteconomicentities,andrelyonitsownstrengthtosurviveanddevelop.Atpresent,theconversionoftheinstitutefornearlyeightyearsexperiencetothedevelopmentandadaptationperiod,theinstitutehasbeeninthemanagementsystem,thebasicrealizationoftherestructuringoftheenterprisesintoorbit,butasforthedevelopmentofstrategicthinkingandthelackofsystematicresearch,inthequestfororganization.Thesustainabledevelopmentisalsofacedaseriesofnewdifficultiesandproblems,suchaslackofcorecompetitivenessofenterprises,productprofitabilitydeclined,enterprisedevelopmentratehasstagnatedandtheoverallstrengthisnotstrong,andsoon.Facedwiththeincreasinglyfiercemarketcompetition,ifallnochanging,thesurvivalanddevelopmentoftheinstitutewillbeseverelyaffected.Asaparticulartypeofgroup,whichhascertainsimilarities,butChina'scurrentstudyofsuchenterpriseswasrelativelysmall.ThispaperisbasedonXXresearchinstitute,planninganddecision-makingpatternsofuseofthedecision-makingprocess,usingPESTanalysis,SWOTanalysis,TOWSMatrixandGEscreeningmodel,andotherrelatedbusinessstrategywiththetheoriesandmethods,XXresearchinstituteoftheexistingproblemstoanalyzeandstudy.Enterprisesfromtheanalysisoftheinternalandexternalenvironment,operationalanalysisthroughstrategicpositioning,derivedviablealternativestrategicapproach,andfurtherinlightofitsbusinessportfolioanalysisandresultsorientationoptions,andultimatelyreachedXXresearchinstituteonthedevelopmentofstrategiesandtheimplementationofthewaysrecommendations.Thefindingsindicatethatstrategyicmanagementprimarilyaffectsthesustainabledevelopmentabilityofthetransformedinstitutes.Therefore,itisnecessaryfortransformedinstitutestoestablishdevelopmentstrategyandreallocateresourceproperlysoastodevelopcorecompetencyenhancebusinessperformanceandachievesustainabledevelopment.Toachievedevelopmentgoals,XXresearchinstituteshouldactivelyimplementtherecentInstitute,theintegrationofresources,optimizetheallocation,setclearpriorities,thedevelopmentofstratificationdevelopmentstrategy,effortstoenhancemarketoperators,upgradeproduct/servicelevels,improvemarketshare,createpillarsofProducts/services.Inthemedium-term6developmentinthefuture,shouldfocusonthepillarsofproducts/servicesofscale,industryandbrandedenterprisesystemmodernization,andtheeventualadoptionoflong-termdevelopment,withtheindustrybasedonthesteadydevelopmentofdiversifiedgrowthaslarge-scaleTechnologyEnterpriseGroup.Keyword:scienceresearchinstitutesconversion,planninganddecision-making,businesspositioning,enterprisestrategy,developmentstrategy81999XX2000102000]300XXXXXX:PESTGESWOTTOWSXX:;;XX;;PESTXX,GESWOTTOWS;XX:9:,,3060019561956196719853500400019991999310242131401831829121712.2(7.4)2/54.720001011134:10:()133%2%4%23()20GDP9%.:::40196619756.7%8%8011:201968804()5():;;6----------------------------------1,1985220044193200412:()()()/()1.2.;--------------------------------4:56:2000710133.7()4..()()592000200211592000162436630332253129949707720021413355673652041575496858-2110-10633295127600-221--------------------------------7P31-32,19971420001751761596915401220022356461942620880160470345754789200010613224722672298949759906810820021101333430338242347129863984664011-427112452154-12673581322135579291512031461442611418460581425620034631244910691113598014734563046508120044416242394610476090.62062969797551476564057212780033392986410197976136320031225551310243742725157011368121802217020041571261480457039664672705399027382416840244801819770171082433016052003373701121217012010.3266633975947.222004403671481137513722.1252944636730.5815620402246040620037717554665749920041332961434452811230914200372125462004227160166123456789,10,16;;;;;;;89??-----1011::--------------------------------8129:2005-09-07101120035304()17XXXX1970:XX:XX19722000XXXX20023-13-1XX183-23-2XXXX200100()5025%341984202000XXA,CO2B,19C,D,8001600800E,QTE3SF,200720XX:();()/;();()XX:()21()/XX///();;();22()(33)/XX3-3:XX:23:XXXX::122000910%2000150035%2002300020%XX--------------------------------12241965(Anderus)Wright5P4-14-1254-24-24-34-3264-4XXXX(HenryMintbzerg)13()27():()J.B.(J.B.Qeinn)::;;(4-5):---------------------------------13,H.Mintzberg,Strategy-MakinginthreeModes.CaliforniaManagement(Winter1973):p44-53284-5:--SWOT--PESTSWOTTOWSGE:PESTPEST:PESTPoliticalEconomicTechnologicalSocialPEST4-6294-6PEST1PoliticalFactors;;;;;;;;;;;;;;;;;2EconomicFactors30GDP;;;;();;;;;;;;;;;;;;3SocioculturalFators;;;;;;;;;;;;;4TechnologicalFactors112321312:()4-7:4-71432SWOTOTWS()SWOTSWOT(5trength