PASS-BEC-新编剑桥商务英语口试必备手册(中高级)

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PASSBEC新编剑桥商务英语口试必备手册(中高级)第1页共283页目录1.Teamwork团队合作12.ReducingProductionCost降低生产成本123.InternalCommunications内部沟通84.ReducingOverheads减少管理费用185.HowtoDealwithaHeavyWorkload如何应对繁重的工作236.WorkEnvironment工作环境277.Logistics物流328.BusinessEthics商业道德379.Recruiting&Selecting人员招聘4210.EmployeeTraining员工培训4811.CareerDevelopment职业发展5312.Promotion晋升5913.Staffpromotion激励员工6514.Staffturnover员工流失7115.AppraisingandImprovingPerformance绩效考核与改进绩效7616.Payandbenefits薪酬与福利8017.Laborrelations劳动关系8518.Workplacesafetyandhealth工作安全与职业保健9019.Timemanagement时间管理9520.Managingstress缓解压力10121.Productdevelopment产品开发10622.Settingprice产品定价11023.Productpromotion产品推广11424.Advertising广告11825.Packaging包装12226.Branding品牌12627.Customersatisfaction顾客满意度13028.KeepingCustomers留住顾客13429.Marketingchannels营销渠道13830.Travelandtransport出行与交通工具14231.Travelandaccommodation差旅与住宿14832.Domestictravel国内差旅15433.Travellingabroad国际差旅16034.Corporateculture企业文化16635.Companyimage公司形象17236.Corporategifting公司送礼17837.Corporatesponsorship企业赞助18338.Dresscode着装要求18939.Entertainingbusinessclients招待客户19540.Sitelocationandrelocation公司选址和迁址20041.Goingglobal全球营销20542.Franchise特许经营20943.Meetingcompetition应对竞争213PASSBEC新编剑桥商务英语口试必备手册(中高级)第2页共283页44.Officeautomation办公自动化21745.Settingupcompanywebsite建立公司网站22446.Internetmarketing互联网促销23047.Flexiblepatternsofwork弹性工作方式23548.Stagingameeting/conference举办会议24149.Attendingameeting/conference参加会议24750.Givingapresentation大会发言25151.Tradefairandexhibitions会展257PRACTICETESTONE练习1263PRACTICETESTTWO练习2271PRACTICETESTTWO练习3278PASSBEC新编剑桥商务英语口试必备手册(中高级)第3页共283页2011.06.02UNITONECompanyOperationandManagement第一单元公司运作与管理1.1Teamwork团队合作Teamwork团队合作,团队精神Team-based以团队为基础的Horizontalorganizationstructure横向企业结构Corporategoals企业目标Charter规章,章程Beaccountablefor对…负有责任Creativeinnovation创新改革,创新发明创新精神Rewardsystem奖励制度Payback回报,报偿Individuality个性Independentthinking独立的思想Groupdecision-making集体决策Managerialskill管理技能Coordinate使协调,调整Interpersonalrelationship人际关系Mutualtrust相互信任Bringoutthepotentials充分发挥潜能Closely-knit(关系)密切的Keeptrackof跟踪,追踪Time-consuming花费时间的Linemanager部门经理,业务经理(与行政经理相对)Pre-building团队建设Nurture培养,教育,发展Nurtureteamdynamics培养团队活力Promoteteamspirit提倡团队精神Driveteamsuccess驱使团队成功Minimize将…减少到最少,最小化Inhibit约束,抑止Livenup使…有生气Trainingsession一场训练,培训课期Rafting漂流Rockclimbing攀岩Teammate队友Impact影响,效果Complementary补充的,互补的Revitalize使新生,给予新的活力Trait(个人性格方面的)特征,显著的特点PASSBEC新编剑桥商务英语口试必备手册(中高级)第4页共283页Commitment敬业精神Interpersonalcommunicationskills人际交际技能,亦作interpersonalskillsAddress处理(事情)HowtoMakeTeamsEffective如何组建精锐的团队Peopleineveryworkplacetalkaboutbuildingtheteam,workingasateam,andmyteam,butfewunderstandhowtocreatetheexperienceofteamworkorhowtodevelopaneffectiveteam.在各种工作场合,人们都在谈论团队建设、团队合作、自己的团队,但是却很少有人真正理解如何体验团队合作以及如何组建一支精锐的团队。Belongingtoateam,inthebroadestsense,isaresultoffeelingpartofsomethinglargerthanyourself.属于一个团队,就是体验自己成为比自己更大的团体的一部分。Ithasalottodowithyourunderstandingofthemissionorobjectivesofyourorganization.这在很大程度上与你对企业任务和目标的理解有关。Inateam-orientedenvironment,youcontributetotheoverallsuccessoftheorganization.在以团队为导向的环境里,你要为企业的全面成功做出自己的贡献。Youworkwithfellowmembersoftheorganizationtoproducetheseresults.你要和同事们通力合作以达到这些目标。Eventhoughyouhaveaspecificjobfunctionandyoubelongtoaspecificdepartment,youareunifiedwithotherorganizationmemberstoaccomplishtheoverallobjectives.即使你属于某个工作部门,有着具体工作职责,你仍然要与其他同事团结一致去实现这些总体目标。Thebiggerpicturedrivesyouractions;yourfunctionexiststoservethebiggerpicture.你的行动受到企业更大目标的驱使,你的职责服务于企业更大的目标。Therefore,executives,managers,andorganizationstaffmembersuniversallyexplorewaystoimprovebusinessresultsandprofitability.因而,行政主管、经理以及组织的普通员工无不对提高企业绩效和盈利能力的办法进行探讨。Manyviewteam-based,horizontalorganizationstructuresasthebestdesignforinvolvingallemployeesincreatingbusinesssuccess.许多人认为,让全体员工参与、为企业成功共同努力的最好策略是采取以团队为基础的横向企业结构。SuccessfulteambuildingrequiresattentiontoeachofthefollowingTwelveCs.成功的团队建设要遵循以下12条建议:Clearexpectations:Doteammembersunderstandwhytheteamwascreated?明确目标:团队成员是否明确团队组建的目的?Context:Canteammembersdefinetheirteam’simportancetotheaccomplishmentofcorporategoals?组建背景:团队成员是否明确团队对于实现企业目标的重要性?Commitment:Doteammembersperceivetheirserviceasvaluabletotheorganizationandtotheirowncareers?敬业精神:团队成员是否认识到团队对于企业以及对自身事业的成功都很重要?Competence:Doestheteamfeelthatitsmembershavetheknowledge,skill,andcapabilitytoaddresstheissuesforwhichtheteamwasformed?团队能力:团队是否感知其成员拥有应对种种问题的知识、技能和实际能力?而团队组建的目的就是为了解决这些问题。Charter:Hastheteamtakenitsassignedareaofresponsibilityanddesigneditsownmission,vision,andstrategiestoaccomplishthemission?团队规章:团队是否明确自己的职责范围并规划出自己的目标、远景和对策以完成使命?Control:Doteammembersholdeachotheraccountableforprojecttimelines,commitments,andresults?PASSBEC新编剑桥商务英语口试必备手册(中高级)第5页共283页内部控制:团队成员是否对项目时间安排、应承担的义务和结果等共同负有责任?Collaboration:Doteammemberscooperatetoaccomplishtheteamcharter?协作精神:团队成员是否能相互协作、遵循团队章程?Communication:Doteammemberscommunicateclearlyandhonestlywitheachother?内部沟通:团队成员之间能否明确、诚实地进行相互沟通?CreativeInnovation:Doestheteamvaluecreativethinking,uniquesolutions,andnewideas?创新改革:团队是否注重鼓励创新思维、独特的解决办法和新的想法?Consequences:Istheorganizationdesigningrewardsystemsthatrecognizebothteamandindividualperformanc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