中小高新技术企业发展战略

上海交通大学硕士学位论文中小高新技术企业发展战略姓名：徐恩雷申请学位级别：硕士专业：工商管理指导教师：陈亚民20050612SWOTDEVELOPMENTSTRATEGYOFSMALLANDMEDIUMENTERPRISESINHI-TECHINDUSTRYABSTRACTTheroleofSMEs(smallandmediumenterprises)inHi-techindustryismoreandmoreimportantandPeoplepaymoreattentiontothedevelopmentsituationofthem.StrategyisofsignificantmeaningtothecontinuancedevelopmentofSMEsinHi-Techindustry.Thepapergivesbasicframeofthestrategyanalysis,strategyestablishmentandstrategyimplementthroughboththeoreticandpracticebasisonarealSMEsinHi-Tech.ThepaperusesshanghaiHuiTongscienceandtechnologyLtd.asthemaincase.ItusestheMichaelPortermodeltoanalyzethemanagementsituationandindustriesstructurewhichHuiTongisinandtellsthecompetitionadvantageofHuiTonginitsindustry.ItusesthetheoryofproductlifecycletoanalyzewhichperiodHuiTong’sproductsareinandanalyzetheresourcessuchasfinancial,entity,humanresource,technologyandcredibilityofHuiTong.Itusesthetheoryofvaluechaintoanalyzethevalueofthecompanyandgivesitscompetitiveadvantages.Thecompanyshouldstrengthen,usingandexertitsadvantagetomaintaincontinuancedevelopment.ItusesSWOTtoanalyzethecompany’smerit,demerit,opportunityandthreatandestablishthestrategicframeofenlargingproductscope,boostingmarketoccupationandbecomingthedominanceinthelast.HuiTongshouldusecostleadershipstrategyanddifferentiastrategyandthepapergivesaspecialstudyonmarketing.Inthelastthepapergivesprojecttoimplementthestrategywhichincludeorganization,insidemanagement,productcombination,mergersandapplyforSMEsinnovationfundofscienceandtechnologyministry.Thepaperanalyzethetechnologyinnovationstrategy,productioninnovationstrategyandbreedingcorecompetitionstrategyofSMEsinHi_TechindustrybasedonshanghaiHuiTongscienceandtechnologyLtd.Throughtheanalysisofpeople,theformoforganization,people’searningandtheorganization’sprofitthepapergivestheideaofbuildingavirtualorganizebasedoncustomeranddescribestheprosperousfutureandbusinessvalue.ThepaperhopestoconcludesomebenefitreferencetoSMEsinHi-TechandgivehelptoshanghaiHuiTongscienceandtechnologyLtd.KEYWORDSSMEShi-techindustry,SMEs,HuiTongscienceandtechnology,strategy,freightagent200505082005050820050508:1920202070IT;,SWOTMBA11.1(1)()200011MBA240%60%2%5%(2)2005005001988/1999//5/500050002002655000(3):MBA318I997INTEL9500500DECAPPLEMBA41.212,MBA513MBA62.12.1.1199919941999IT2001--=7200481MBA72.1.220012-12-12-12-12001200220032004303840.919953337751512533252264989571337.59521041162331673983451459303.0%5.3%9.1%10.5%1030568105001000150020002500300035002001200220032004MBA820013032004333720017520043252001952004623WTO20012-22-2200120022003200416729553174358147.526736378398.411972231150265.647866952132.82393272499.6240341.52.1.32-2200412318154729MBA92-22.1.4MBA102.2ITIT2.2.1(1)MISMISMISMISMISMISMISMISMISMISMISMISMBA11(2)200130002004600020045001503(3)c2001300020046000MBA12dFileefEXCELgh2.2.2MBA132-32-32-35(1)cd2-3efgMBA14cdef1520(2)c20042-42-460010080300ABdefMBA15(3)(4)cdef(5)2.2.3(1)2-5MBA162-5()2-3dMBA172-4ef(2)----2-43-2MBA182-52-5ABCDABDCCABDC2-6MBA192.32.3.1(1)cVBMSSQLWINDOWS60010.5%dMBA20ISO900025600e5(2)2001212MBA212.3.22-6(1)(2)cdMBA222-6MBA23(3)cdef2-62-7MBA242.3.31.2-72-8,,,2,,2-83,.,cMBA25,,,,,,,,2-9,,a,,,,,b,,c,MBA26da,,,,,,,,bwordexcel,wordexcel,,c,(,,)d,,,,,APL,,,,MBA273.13.1.1SWOT(1)SWOTSWOTSStrengths;WWeaknesses;OOpportunities;TThreats3-1(O)(W)(S)(T)3-1SWOTMBA28(2)SWOTSWOT1)cITdefgh2)cdefgIT3)cdef4)cdeMBA29f3.1.22009(1)20%(2)30%(3)(4)(1)B/SB/S(2)B/S(3)(4)ERPMBA303.1.3(1)1)cdeMBA31fg2)cdefgABMBA32(2)1)cdefg2)cdMBA33efg3.23.2.1(1)MBA34cdefgISO9000(2)cde(3)MBA35(4)15%cde15%5cde15%25%cdeMBA363.2.213-2cdef2MBA373-23.2.3cdefghiMBA383.2.4cde3.2.5--2001MBA393.2.6MBA404.1(1)2MBA413;MBA42:4.2IBM1MBA432R&D4.3(1)MBA44(2)3MBA454.44.4.1123456MBA464.4.212,3MBA474MBA48SWOT1MBA49)2MBA50[1],20003[2],20022633[3]19992563[4]200131823[5]1998896105[6]20031215[7]200357133143[8]20041015[9]P2003152158[10],20001220[11]WW2001243246[12]19981723[13]1997104110[14]2001352357[15]T20021518[16]20005762MBA51[17]199686105[18]200151113[19]200111619[20],200131920[21],20011215[22],2001712[23]19991439[24]20001441154[25]1995249260MBA52MBAMBA53中小高新技术企业发展战略作者：徐恩雷学位授予单位：上海交通大学相似文献(10条)1.期刊论文卢显文.付龙福中小企业板块与高新技术企业上市融资-学术交流2005,(5)银行贷款目前仍是我国中小企业融资的主要渠道,而对高新技术企业来说,通过银行贷款获取资金支持并非易事,通过间接融资筹得资金则更是难上加难.高新技术企业高风险的特征使其融资难.选择上市融资可使高新技术企业筹集到初期资本,资本获得流动性以及提高企业的整体声誉.同时,经营成本增加,秘密信息公开也会给高新技术企业带来不利的影响.总体而言,中小企业板块给高新技术企业提供更多、更平等的上市机会,有利于增强企业的风险承担能力,为其他高新技术企业成长发挥示范作用,并有助于建立全社会对高新技术企业发展的良好预期,从而带动服务于高新技术企业的投融资体系的加速建设.因此,中小企业板块对推动高新技术产业发展具有重大的战略意义.2.会议论文RolandHelm.ReinhardMeckl高新技术中小企业的战略优势与劣势-战略发展分析2004工业国家的中小型高科技企业有很大的创新潜力,同时对所在地区的经济发展起到了积极的作用。由于公司规模大小不一,所以很难有时间从众多的案例中找到具体的管理技巧。本文主要对创新公司的战略等问题的具体内容和方法进行调查研究。3.学位论文曲宁中小高新技术企业创业发展阶段融资研究2008当今全球化的进程正在加快,科学技术日新月异,中小高新技术企业已成为推动本国产业升级、发展新兴产业、实现经济快速发展的主要力量,是一国经济重要的组成部分。中小高新技术企业发展的关键因素是资金和人力资源,其中资金是实现其快速发展的物质前提。现实中,我国中小高新技术企业发展长期备受资金的困扰,尤其在其创业发展阶段。在举国推进科教兴国战略的背景下,很有必要对这一问题进行研究,以寻找有效的解决途径。本文从政府、银行、企业和中介结构几个方面来分析中小高新技术企业创业发展阶段融资困难的原因。政府方面主要是对中小企业重视不够,政策扶持力度有限。银行方面的障碍主要表现在三个方面：首先是信息不对称导致银行交易成本较高；其次是银行信贷管理体制不健全,程序繁琐,影响企业贷款时机；最后是金融结构不尽合理,缺乏相应的融资体系。企业方面主要是企业选择融资渠道问题。中介机构方