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外贸英语函电1.DefinitionEnglishbusinesscorrespondencereferstotheletters,cables,telexes,faxesande-mailsdealingininternationalbusiness.外贸函电就是指在对外贸易中所使用的信件、电报、电传和传真。2.AimThepurposeofthiscourseistohelpyoulearnhowtowritegoodbusinesslettersbyusingup-to-dateexpressionsinthesimplestlanguage.教会同学们运用最简练、最新颖的表达法来撰写和阅读一封标准的外贸函电。Aboutthecourse:3.Features1）Ithasitsuniquelanguagestyleandjargons2）Itisfullofbusinesstermsandabbreviations3）ThereisacloserelationsbetweenBECandinternationaltrade4.EmphasisWeneedtoemphasizetheimportanceofmemorizingandwritingpracticeinlearning.目录主编王丽UnitOneIntroductiontoBusinessLettersUnitTwoEstablishingBusinessRelationsUnitThreeInquiriesUnitFourOffers&QuotationsUnitFiveFirmOffersUnitSixNon-firmOffersUnitSevenCounter-offersUnitEightPlacing&ConfirminganOrderUnitNineDeclininganOrderUnitTenPlacingRepeatOrdersUnitElevenTermsofPayment下一页目录UnitTwelveUrgingEstablishmentofL/CUnitThirteenL/CAmendment&ExtensionUnitFourteenShipmentUnitFifteenPacking&ShippingMarksUnitSixteenInsuranceUnitSeventeenMakingaClaimUnitEighteenAcceptanceofaClaimUnitNineteenReplacingMerchandiseUnitTwentyProcessing&AssemblingTradeUnitTwenty-oneCompensationTrade上一页主编王丽CriteriaforBusinessLettersA.COURTESYInourletters,weshouldalwayskeepinmindthepersonwearewritingto,seethingsfromhisangle,visualizehiminhissurroundings,seehisproblemsanddifficultiesandexpressideasintermsofhisexperience.B.CORRECTNESSCorrectgrammar,punctuationandspellingarebasicrequirementsforbusinessletterwriting.Also,weshouldchoosethecorrectleveloflanguageanduseaccurateinformationanddatainourletters.UnitOneIntroductiontoBusinessLetters(商务信函概论)CriteriaforBusinessLettersC.CLARITYWeshouldfirstidentifywhatwewanttoexpressandthenexpresstheideainplain,simplewordsandformats.D.COMPLETENESSOurlettersshouldincludeallthenecessaryinformationanddata.E.CONCISENESSWeshouldwriteinthefewestpossiblewordswithoutsacrificingcompletenessandcourtesy.F.CONCRETENESSOurwritingshouldbevivid,specificanddefinite.UnitOneIntroductiontoBusinessLetters(商务信函概论)TheGeneralProceduresforBusinessLetterWriting:1.Determineourpurposeofwritingacertainletter.2.Identifywhothereadersare.3.Organizethemessage,whichistobecontainedintheletter.4.Writeadraft.5.Polishthewriting.UnitOneIntroductiontoBusinessLetters(商务信函概论)ElementsofBusinessLettersandTheirPositionsintheLetter:UnitOneIntroductiontoBusinessLetters(商务信函概论)LetterheadReferenceNumberDateInsideAddressParticularAddressorAttentionLineSalutationSubjectLineorCaption_________________________________________________________________________________________________________________________________________________________ComplimentaryCloseSignatureEncl.C.CPostscriptBodyoftheletter•Structure：letterhead信头,Referenceanddate编号和日期,insidenameandaddress封内名称与地址,attentionline注意事项,Salutation称呼,subjectline事由,body正文,complementaryclose结尾敬语,signature签署,enclosure附件,carboncopynotation抄送,postscript附言Aletterheadgenerallycontainsthefollowinginformation:ThenameofthefirmItsaddressandpostalcodeFaxnumberInternetaddressTelephonenumberTelegraphicandtelexaddressE-mailaddressTrademarkorabriefslogan,etc.UnitOneIntroductiontoBusinessLetters(商务信函概论)EASTERNTEXTILESIMP.&EXP.CO.,LTD.34297ShangchengRoad,Shanghai,ChinaTel:6606811Fax:6507631@21cn.comExampleoftheFormatsofaLetterhead:UnitOneIntroductiontoBusinessLetters(商务信函概论)ExamplesoftheFormatsoftheLetterheadontheSecondPage:EASTERNTEXTILESIMP.&EXP.CO.,LTD.-2-April16,2004Mr.SmithApril16,2004,Page2Mr.SmithApril16,2004Page2-Page2-EASTERNTEXTILESIMP.&EXP.CO.,LTD.April16,2004EASTERNTEXTILESIMP.&EXP.CO.,LTD.–2-April16,2004UnitOneIntroductiontoBusinessLetters(商务信函概论)ExamplesoftheFormatsofReferenceNumber:Yourref:ALMOurref:5511/TLDearSirs,DearSirs,Yourref:ALMDearSirs,WerefertoyourletterofNovember12,2004,ref.TY1160…UnitOneIntroductiontoBusinessLetters(商务信函概论)ExamplesoftheFormatsofDate:24thMarch,2004March24th,200424March,2004March24,2004UnitOneIntroductiontoBusinessLetters(商务信函概论)ExamplesoftheFormatsofInsideAddress:Ms.CeciliaGreenSalesManagerABCCompany123BerryDriveMinneapolis,MN55106U.S.A.UnitOneIntroductiontoBusinessLetters(商务信函概论)ExamplesoftheFormatsofInsideAddress:VicePresidentMessrs.J.Harvey&Co.66HighStreetAnytown,AY12BFChinaNationalMachineryImport&ExportCorp.36,JianshanRoadDalian,116023People’sRepublicofChinaUnitOneIntroductiontoBusinessLetters(商务信函概论)ExamplesoftheFormatsofParticularAddressorAttentionLine:ChinaNationalMachineryImport&ExportCorp.36,JianshanRoadDalian,116023People’sRepublicofChinaAttention:Mr.Wang,ExportManagerUnitOneIntroductiontoBusinessLetters(商务信函概论)ExamplesoftheFormatsofParticularAddressorAttentionLine:P&GCompany24MadisonAvenueColumbus,OH43004U.S.A.AttentionofPualYangBiddle,Sawyer&Co.,Ltd.HaddenHouseFitzroyStreetLondon,SW825DY,EnglandAttentionofExportDepartmentMr.H.A.Donnan,pleaseUnitOneIntroductiontoBusinessLetters(商务信函概论)ExamplesoftheFormatsofParticularAddressorAttentionLine:P&GJohnMorris&Co.,Inc.ATTENTIONOFPURCHASINGMANAGERO’SullivanBuildingBaltimore,Maryland,10026U.S.A.UnitOneIntroductiontoBusinessLetters(商务信函概论)Exampleso