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上海交通大学硕士学位论文从竞争优势到核心能力中国医疗器械企业发展之路姓名：赵春生申请学位级别：硕士专业：工商管理（MBA）指导教师：陈宏民2003.1.12WTOAfterenteringintoWTO,Chineseenterpriseshavetotryhardforsurvivalanddevelopmentinamorefuriouslycompetitiveenvironment.Onthecontrarytotheincreasinglywarmcompetition,thecompetenceofChineseenterprises,especiallystate-ownedenterprises,arestilltooweak.Havingboththecommonnessofotherindustriesanditsownspecialty,Chinesemedicalenterpriseshavetofacingupthesameproblemsofhowtobuildupandpromotethecorecapabilityandcorecompetence.However,buildingupandpromotingcorecapabilityofenterpriseisatime-consumingwork.Inthisthesis,thepyramidrelationshipamonggeneralcapability,corecapability,corecompetence,andcompetitiveadvantageisbuiltbyconcludingfromtheresearchofcorecompetenceandcorecapabilityofotherspecialistsandmanagers.Basingonthepyramidrelationship,afour-layerstructurefromoperatingelementstocorecapabilityisconstructedontraditionalmanufacturingindustries.Thefourlayersincludesurfacelayer,conversionlayer,baselayerandelementlayer.Thestructurebuildsawayofconstructingcorecapability:1.First,findingtheelementsthatcanbringdifferenceandcompetitiveadvantages2.Second,reconstructing,improving,integratingandinvestingmuchonthoseelementstoenlargethedifferenceandenforcethecompetitiveadvantage,3.Andthenthecorecapabilityofenterprisecouldbebuildupindirectly.Finally,onthebasisofanalyzingtheindustrialconditionsandcompetenceofChinesemedicalindustry,thisthesisalsoconcludesthatChinesemedicalindustryhastobuildupthecorecapabilityinordertogetlong-termsurvivalanddevelopment.Toillustratethetheoryofbuildingupcorecapabilityfromcompetitiveadvantage,thisthesistakesShanghaiMedicalInstrumentsGroupLtd.,Corp.asanexampleanddiscussesthepracticeofstrategicreconstructionforbuildingupcorecapabilitybasingoncompetitivedifference,whichprovesthepracticabilityofthisresearchonbuildingupcorecapability.KEYWORDScompetitiveadvantage,corecompetence,corecapability,medicalindustry20021216MBA—120[1]·10WTO,19995000,5%,20%15%,,,,200097,40,57,,,2001500,11,2001200,,61.8,20[2]MBA—2[3]19753010%MBA—3CKPrahaladGaryHamel1990CKPrahaladGaryHamelTheCoreCompetenceoftheCorporation[4]·HamelPrahalad1990MBA—3CKPrahaladGaryHamel1990CKPrahaladGaryHamelTheCoreCompetenceoftheCorporation[4]·HamelPrahalad1990MBA—41[5]MotoloraM.C.2[6][7]3=XScottB.R.LodgeC.MBA—51664··1817----202070[9]·1984·90MBA—51664··1817----202070[9]·1984·90MBA—68090LangloisNRSewtFoSS,NJTeeceHamelGandHeeneAD·C·competencecapabilityCompetencecompetecapabilityCompetencecapabilitycorecapabilityMBA—68090LangloisNRSewtFoSS,NJTeeceHamelGandHeeneAD·C·competencecapabilityCompetencecompetecapabilityCompetencecapabilitycorecapabilityMBA—68090LangloisNRSewtFoSS,NJTeeceHamelGandHeeneAD·C·competencecapabilityCompetencecompetecapabilityCompetencecapabilitycorecapabilityMBA—7[10]1-1Fig.1-1CoreCapability,CoreCompetenceandCompetitiveAdvantagegeneralcapabilityofindustryMBA—8MBA—9[11]1990[12],,Table2-1ComparisonoftheChangeofCompetitiveModeMBA—10(1)MotorolaBPSharp(2)[13]--Intel(3)(4)[13](5)6()71015MBA—11[14]KevinP.Coyne[15]/[14]1PrahaladHamel1990Kesler19932Klein19983Sanchez1996Durand19974Prahalad1993Coombs1996199719985DorothyLeonardBarton19921997GE5982000LGSKMBA—11[14]KevinP.Coyne[15]/[14]1PrahaladHamel1990Kesler19932Klein19983Sanchez1996Durand19974Prahalad1993Coombs1996199719985DorothyLeonardBarton19921997GE5982000LGSKMBA—12SAPTable2-2TheCoreCapabilityofSomeWorld-wideFamousCompany------2-1Fig.2-1StructureofCoreCapabilityMBA—13Fig.2-2CapabilityAnalysisBasingontheOperationalProcessMBA—13Fig.2-2CapabilityAnalysisBasingontheOperationalProcessMBA—13Fig.2-2CapabilityAnalysisBasingontheOperationalProcessMBA—141+12TCL[16]DVD6CIntel10MBA—141+12TCL[16]DVD6CIntel10MBA—15NEC——[17]---------2060702-3607080MBA—15NEC——[17]---------2060702-3607080MBA—15NEC——[17]---------2060702-3607080MBA—16Fig.2-3MarketingDevelopingTrendofManufacturingProductsCorporateGovernance123708090MBA—16Fig.2-3MarketingDevelopingTrendofManufacturingProductsCorporateGovernance123708090MBA—17199119841984.·B··E·202090·1.MBA—17199119841984.·B··E·202090·1.MBA—182.3.4.3-1Fig.3-1AnalysisofStructureofCoreCapability…………MBA—182.3.4.3-1Fig.3-1AnalysisofStructureofCoreCapability…………MBA—19/Fig.3-2InternalHatchModeofbuildingupCoreCapabilityMBA—19/Fig.3-2InternalHatchModeofbuildingupCoreCapabilityMBA—19/Fig.3-2InternalHatchModeofbuildingupCoreCapabilityMBA—20/Fig.3-3ExternalintroductionandconformationModeofbuildingupCoreCapability2080MBA—20/Fig.3-3ExternalintroductionandconformationModeofbuildingupCoreCapability2080MBA—213-4Fig.3-4theBuilding-upModeofCoreCapabilityBasingonCompetenceAdvantageMBA—22,90(GlobalHarmornizationTaskForceGHTF)42%MBA—22,90(GlobalHarmornizationTaskForceGHTF)42%MBA—23()()1975301)19752)1975-1990430107.33)1990-20101995160-180197822-252%19971.2%1400-145020001980314,928MBA—23()()1975301)19752)1975-1990430107.33)1990-20101995160-180197822-252%19971.2%1400-145020001980314,928MBA—23()()1975301)19752)1975-1990430107.33)1990-20101995160-180197822-252%19971.2%1400-145020001980314,928MBA—241,6352,43485923,344917809646546525438405