全业务竞争环境下的移动互联网发展策略

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1LeadingadvisorinChinatechnologymarketAnalysysInternationalAnalysysInternational2000TM2LeadingadvisorinChinatechnologymarket2009:MaggieQue010-64666565*212/13581901694/quetongbing@analysys.com.cn3LeadingadvisorinChinatechnologymarketMaggie010-64666565*212quetongbing@analysys.com.cn4LeadingadvisorinChinatechnologymarket.200812236LeadingadvisorinChinatechnologymarket3G7LeadingadvisorinChinatechnologymarket@2008‹‹‹‹‹‹‹‹‹‹‹‹9LeadingadvisorinChinatechnologymarket3G10LeadingadvisorinChinatechnologymarket0.502.905.386.9411.8116.4624.7237.0850.89480.20%85.56%28.96%70.05%39.40%50.25%49.97%37.25%0.0%100.0%200.0%300.0%400.0%500.0%600.0%0.010.020.030.040.050.060.0200320042005200620072008(F)2009(F)2010(F)2011(F)2003-2011WAP·Enfodesk(F)2009(F)2010(F)2011(F)2003-2011WAP·Enfodesk¾2007WAP118.170.05%¾2010WAP508.935%¾2007WAP502512.38%%¾2010WAP1.8530%11LeadingadvisorinChinatechnologymarketQQ16%15%3G13%6%5%3G2%2%1%WAP1%39%2007WAPCMWAP·Enfodesk·Enfodesk¾IM¾¾0%10%20%30%40%50%60%70%0%20%40%60%80%IM//·Enfodesk@2008·Enfodesk@2008·Enfodesk@2008~99100~149149~199200~249·Enfodesk@2008~299300~349350~399400~449500·Enfodesk@2008~99100~149149~199200~249·Enfodesk@2008~299300~349350~399400~449500·Enfodesk@2008——·Enfodesk@2008——·Enfodesk@2008——·Enfodesk@2008——·Enfodesk@2008——·Enfodesk@2008——·Enfodesk@2008••••••30LeadingadvisorinChinatechnologymarketERPOAEMAILCRMSCM3G“PC”“PC”“PC”1.2.31LeadingadvisorinChinatechnologymarket3421“”32LeadingadvisorinChinatechnologymarket

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