3,,,1,,,;,;;,;,,;,,,,,,,,;,,;,2.,,,:(1),(2),R&D,,,(3),,,(4),,,,,2.,,,,,,::P=(ni=1C1+V)(1+r)+mj=1fj+Hh1-t:P:;Ci:;r:;fj:;H:;h:;t::P=ni=1Mi(1+r)n::(0100%);n:;r:;M:,3()928(164)2001©1994-2009ChinaAcademicJournalElectronicPublishingHouse.Allrightsreserved.(4),,,,3.,(1),,(2),,,,,(3),,,,,1.,,,,1/2,1/3863,1/4,,,,,2.,,,,,,,,,3.,,,,;,,4.,,;,,,;,,,,,,,,,,,,5.,,,,,,,,,,WTO,,,,,,,,,,,038(164)2001©1994-2009ChinaAcademicJournalElectronicPublishingHouse.Allrightsreserved.(C.K.Prahalad)(GaryHame),(CoreCompetence),,:,,,,,,,,,,,1,,,,,,,2,(ABC),,,,,3,,,:,,,,,;ABC,:,,,,,,,,WTO,,,,3:(J99009)138(164)2001©1994-2009ChinaAcademicJournalElectronicPublishingHouse.Allrightsreserved.