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Recap:AnEventApart2013Washington,[e-mail]yandexplorethelandscapeofdigitaldesignandcontent-creationPaneldiscussionDeterminewaystoadjustourworkflowsothatcross-disciplineteamscanadaptWebsitecreationisarapidly-changingenvironment.Contentanduserneedsdrivedesign.Systems.Iteration.Accessibility.Systems.Iteration.Accessibility.Wedon’tdecidehowpeopleaccessourwebsites.Theydo.Andincreasinglyit’sonsmalldeviceswithlowerbandwidth.Systems.Createflexiblesystemsratherthanfixed“pages”toaccommodatetheslewofever-changingdevices.Iteration.Accessibility.Wedon’tdecidehowpeopleaccessourwebsites.Theydo.Andincreasinglyit’sonsmalldeviceswithlowerbandwidth.Systems.Createflexiblesystemsratherthanfixed“pages”toaccommodatetheslewofever-changingdevices.Iteration.There’snosuchthingasaperfectlaunch.Getyourprojectouttheresoyoucanbeginimprovingit.Accessibility.Wedon’tdecidehowpeopleaccessourwebsites.Theydo.Andincreasinglyit’sonsmalldeviceswithlowerbandwidth.Accessibility1whatdevicepeopleareusing2theirrelationshiptothatdevice3qualityofinternetconnectiondevice/relationship/connectionSomanydevices,somanysizes.3”to30”andbeyondAccessibilitySystemsIterationdevice/relationship/connectionRememberthatcurrentsituationsarebadforpredictingfuturebehavior.’sacheapwayformorepeopletoaccesstheinternetAccessibilitySystemsIterationdevice/relationship/connectionTVbrowsers=touch+distanceAccessibilitySystemsIterationdevice/relationship/connectionMobiledeviceinteractionisoftenone-handedAccessibilitySystemsIterationdevice/relationship/connectionThemobiledevicemaybetheironlyaccesstoyoursite.AccessibilitySystemsIterationdevice/relationship/connectionTakecarewiththe“mobile”experience.AccessibilitySystemsIterationdevice/relationship/connectionYMMV35%havenointernetaccessathome.Themeansofgettingoutofpovertyareincreasinglyavailableexclusivelyontheinternet.31%ofmobileownerswhousetheirmobiledeviceforinternetuseitfortheirprimaryinternetuse.AccessibilitySystemsIterationTheintroductionofdifferentdevicesandsizesreallyjusttakesusbacktothenaturalstateoftheweb.AccessibilitySystemsIterationpageweightmakeinputeasyfavorHTMLoverJavascriptsolutionsstartwiththesmallscreentoucheverywhereSpecificstokeepinmind:AccessibilitySystemsIterationResponsivefluidlayoutsflexboxmediaqueriesbasedonEMsratherthanpixelsbreakpointsbasedoncontentneeds,notfixedgridsystemAccessibilitySystemsIterationSystems“Putyourclientsinthepositiontosucceed.”—SamanthaWarrenAccessibilityStyletilesLookandfeel://clearleft.com/thinks/onpatternportfolios/AccessibilitySystemsIterationIn-browserwireframesanddesign“Contentstrategyiscaringforthelifecycleofcontent.”—KristinaHalvorsonwho+howAccessibilitySystemsIterationpeopleWorkflowandgovernanceGoodcollaborationMakingyourselfheardAsking“why?”contentcomponentsSubstanceandstructureGoodwritingChunkingyourcontentAccessibilitySystemsIterationIteration“Butpeoplewillseeit!”—JasonSantaMariaDon’tprotectideas.WeWANTfeedback.AccessibilitySystemsIterationGetoverperfectionismandshipit.AccessibilitySystemsIterationGreatdesignsevolve.AccessibilitySystemsIterationIt’seasiertorevisethantocreate.AccessibilitySystemsIterationJaredSpoolExperienceDesignEveryonewantstobeanAppleStore.Becausethey’resuccessful.Becausetheyaredesignedwithintention.“Appleproductssuckjustasmuchaseveryoneelse’s”Innovationdoesn’tmeannewinventions.Innovationmeansaddingnewvalue.…andthatwasAnEventApart2013,Washington,D.C.