竞争情报在产业集群战略决策中的支持研究_以福州软件园发展战略为例

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23:2010-11-02:(1975-),,,7。(1962-),,,,80。———1,2(1.,350108;2.350108):,,。,,。、。:;SWOT;;AHP;:G35:A:1002-1248(2011)03-0018-05StudiesontheSupportofCompetitiveIntelligenceintheStrategicPolicyofIndustryClusters———TakingtheDevelopmentStrategyofFuzhouSoftwareGardenasanexampleXIEJian-lin1,ZHANGWeng-de2(1.Library,FuzhouUniversity,Fuzhou350108,China;2.NetworkandInformationCenter,FuzhouUniversity,Fuzhou350108,China)Abstract:AimingattheneedofIndustryClusterdevelopment,turningtheinfluenceandapplicationofIndustryClusterdevel-opmentfrommicrotomesolevel,thisisalsothenewconcernofcompetitiveintelligencestudies.Basedonthethe-oryofintegratingvaluerealizationofcompetitiveintelligencewiththestrategicpolicyofindustryclusterdevelop-ment,thispaperhastakenthedevelopmentstrategyofFuzhouSoftwareParkasanexampletobuildinthemodelofcompetitiveintelligencemethodsthatcombingqualitativeanalysiswithquantitativeanalysisinstrategicpolicy.Thusenrichesandperfectsthecompetitiveintelligencesystemonindustriallevelintheaspectoftheory,methodsandpractice.Keywords:IndustryCluster;SWOT;AHP;competitiveintelligence2303Vol.23,No.03JournalofLibraryandInformationSciencesinAgriculture201103Mar.2011,,。,、,[1]。,。,。,、。、,、。,。,,。311.11.1.1,、、,、[2]。,,,,。1.1.2、。、[3]。、、,,,、。1.21.2.1(competitiveintelligence,CI),2050,2080,1986(SocietyofCompet-itiveIntelligenceProfessionals,SCIP)。,、,,。,;,[4]。1.2.2,。。,[5]。、,,、、。,1,,。122.1,,,,。,,。,。:;。,。,。,。2.2。。,。,。:SWOT、、、。:———192333.1,、。,。,,、,、,IT[6]。。,,。,,,,。3.2SWOT,,SWOT2。2SWOTSWOT,,SWOT,,,SWOT,,,。3.23.2.1(AHP)Saaty2070[7]。,,,,。,、。、、。3.2.1.1SWOT,。,。,5~9。Saaty1~9(1)。、,,,,2~6::2035O3.2.1.2λmaxW,(CI)、(RI)(CR)。,();,。A、S、W、O、T、,CI、RI、CR,8,A、S、W、O、TCR0.10,。,,,9,。:A:A(n1)CI:λmaxA。,,CIRI。1-9,RI7:ACR::CR≤0.1,A,;A,。S、W、O、TCI(j)(j=S,W,O,T),RI(j)(j=S,W,O,T),:9CR=0.0711,。3.2.2SWOTAHPSWOT(),SWOT。(S)、(W)、(O)(T)9:———2123,;S、O、W、T,(),,SWOT(3),,:S1=0.419,W1=0.133;O1=0.074;T1=0.032。33:S△S1PO1=1/2×0.419×0.074=0.015503S△W1PO1=1/2×0.133×0.074=0.004921S△W1PT1=1/2×0.133×0.032=0.002128S△S1PT1=1/2×0.419×0.032=0.006704:S△S1PO1S△S1PT1S△W1PO1S△W1PT1,:SO,ST,WO,WT。3.3,SO,:3.3.1SO:,SO,。2011,、“ECFA()”,。,、;、,。,,、、、,,,。3.3.2ST:,,,“1+1>2”。、。,6:、,、;、、,,3G、,。3.3.3WO:,,,。,。,。,、,。,,,。3.3.4WT:,、、。,、。,,。4,,。,。,,、、(32):2223!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!(22)。,。,。:[1].[M].:.2008:1-4.[2],.[J].,2006,(8):62-63.[3].[M].:.2001:7.[4],.[M].,2001:3.[5],.[M]:,2004:44-47.[6].[D].:,2008:41.[7].[M].,2002:138-142.2.2.1,,,,,、、,,,。。,,,,。2.2.2,。,、、。,、、,。,、、,,,。2.3,,,、。,,,;,。,,。,。,。,。:[1][2]:32

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