移动CRM系统设计方案

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清华大学综合论文训练题目:移动CRM客户端设计与实践系别:自动化系专业:自动化姓名:宫新一指导教师:黄双喜教授2014年6月1日关于学位论文使用授权的说明本人完全了解清华大学有关保留、使用学位论文的规定,即:学校有权保留学位论文的复印件,允许该论文被查阅和借阅;学校可以公布该论文的全部或部分内容,可以采用影印、缩印或其他复制手段保存该论文。(涉密的学位论文在解密后应遵守此规定)签名:导师签名:日期:I中文摘要移动CRM(客户关系管理)是一种利用现代移动终端技术、移动通讯技术、计算机技术等现代科技实现在移动中也能够完成通常要在办公室里才能够完成的客户关系管理任务。本文通过对安卓手机程序的编写,实现了通过手机来进行移动办公和库存管理的功能。通过与服务器端的通讯、数据库的连接,完成对客户通过手机端输入的信息的储存以及客户通过手机端查找信息的功能。主要研究内容包括:1.熟悉安卓系统的开发环境,学习并掌握java编程语言、php服务器语言以及数据库的操作。2.通过查看文献和一些已有移动办公的程序,了解移动CRM的需求,设计程序界面,使得程序具有较强的实用性。3.初步实现了地图的调用、拍照上传以及库存管理的功能,使得该程序具有更加较为的功能。关键词:移动CRM;安卓程序;php服务器;数据库IIABSTRACTMobileCRM(CustomerRelationshipManagement)isasystemformanagingacompany’sinteractionswithcurrentandfuturecustomers.Itenablesacompanytosuccessfullymanageitsinteractionswithcustomersnotonlyinitsoffice,butalsoonamove.Thissysteminvolvesmodernscienceandtechnologysuchasmobileterminaltechnology,mobilecommunicationtechnology,andcomputertechnology.ThisarticleexplainsthatwritingprogramsforAndroidmobilephonescouldbeaccesstoachievethefunctionsofmobileofficeandinventorymanagement,justusingmobilephones.Also,itdemonstratesthatwhenmobilephonesareconnectedtothedatabaseofserver,howtostoreinformationcreatedbymobilephonesandhowtousemobilephonessearchinginformation.Researchincludes:1.TogetfamiliarwithAndroidsoftwaredevelopmentenvironment,tolearnandmasterthejavaprogramminglanguage,PHPserverlanguageandanalyzedata.2.TogetadeepunderstandingofusersdemandformobileCRManddesigningprograminterfaceswiththehelpofreferencesandsomemobileofficeprograms,makeprogramspractical.3.Toadjustmapsandmakeuploadpicturespossible,maketheprogramembodymorefeatures.Keywords:mobileCRM;Androidprograms;PHPserver;databaseIII目录第1章引言....................................................................................................11.1概念....................................................................................................................11.2发展历程............................................................................................................11.3优点、意义........................................................................................................21.4论文结构............................................................................................................3第2章系统架构设计......................................................................................42.1总体架构............................................................................................................42.2技术架构............................................................................................................52.2.1MasterServer(主服务器)...........................................................................52.2.2AppServer(应用服务器)...........................................................................52.2.3多企业账户机制的实现............................................................................52.3系统开发软件....................................................................................................62.3.1Eclipse........................................................................................................62.3.2Android系统架构........................................................................................6第3章研究设计与代码说明...........................................................................83.1整体思路............................................................................................................83.1.1业务管理系统............................................................................................83.1.2订单系统....................................................................................................93.2系统组成..........................................................................................................103.3功能介绍..........................................................................................................133.3.1日常工作..................................................................................................133.3.2客户拜访..................................................................................................233.3.3数据上报..................................................................................................263.3.4其他事项与库存管理..............................................................................273.4程序说明..........................................................................................................293.4.1拜访登记(baifangdengjiactivity,java).................................................293.4.2拜访记录(baifangjiluactivity.java)......................................................303.4.3出差管理(chuchaiactivity.java)..........................................................303.4.4出差申请(chuchaishenqingactivity.Java)............................................30IV3.4.5申请查询(chuchaishenqingactivity.java)............................................303.4.6日常工作(dailiworkreportactivity.java)..............................................313.4.7费用管理(feiyongactivity.java)...........................................................313.4.8费用申请(feiyongshenqingacti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