文具产品商业计划书

单击此处编辑母版标题样式•单击此处编辑母版文本样式–第二级•第三级–第四级»第五级2020/6/3FashionOfficeSupplies&Accessories2ColourfulstudyingexpreienceFashionatmospherePrettyandlovelystationeriesandaccessoriesAfairreturnonfinance1234Mission3完成情况Recoverthecostandgain30%profitsintotalTakefreshandinterestingtostudentlearninglifethroughourfabulousstationeriesPremiersourceoffashionofficesuppliesandaccessoriesaroundtheuniversityOffertheprettyandlovelyproductsinalowerpriceGuidestudentdoingthingsforChildrenCharity12345Objectives单击此处编辑母版标题样式•单击此处编辑母版文本样式–第二级•第三级–第四级»第五级2020/6/3TheProductandServiceOfficessupplies:-Pensandpencils-Notebooks-Erasers-PencilBagsandcases-PostnotesAccessories:-DigitalUSBMemeroyKey-Keychains-LittlePendants-Cards-Phonecases单击此处编辑母版标题样式•单击此处编辑母版文本样式–第二级•第三级–第四级»第五级2020/6/3Process•Ourproduct-officesupplies&accessoriesfromChina•Dofinancialplaninadvance•Advertisingactivitiesoneweekbeforethesellingday(3poster&300leaflets)oneposterinDehavillandCampusoneposterinCollegeLanethelastonewillbeshownonsellingday300leafletsdeliveredoneweekbeforethesellingday单击此处编辑母版标题样式•单击此处编辑母版文本样式–第二级•第三级–第四级»第五级2020/6/3Process•SellinginDehavilandCampus•Promotionplansmallgamestoattractpeoplesomediscountfinalsale•Summarizethesalesresultthatnight7MarketingoverviewMarketingoutlinePromotiondetails123Marketing8未来展望MarketOverviewThetargetmarketistheDeHavillandCampusoftheUniversityofHertfordshire,accordingtostatistics,UHstudentsaremorethan23,000,respectivelyfrom85differentcountries.Therangeofageis17to30.9未来展望MarketingOutlineOurproductsarehigh-qualityaccessories.Thepriceis20%lowerthanothersellers’intheUK.Ourpromotionsincludebuyingmorecangetgiftsandgettingagiftthroughtheinteractivegames.ThesellingplaceisinthehalloftheDeHavillandCampus123410未来展望PromotionDetailsDesignthesalesadvertisements.ThroughsocialnetworkingsitessuchasFacebooktodoadvertisingpromotion.Salesdeskwillbedecoratedwithactiveelementsandcolors.BuythreegetonefreeorgetaChinesetraditionalluckygift.Designpromotionalgamestoattractcustomers.123411FinanceObjectivesFinancialAnalyze12FinancePlan12Toearn30%profitoftotalsalesToincreasesalesonthebasisoflowerpricethantheaveragepriceinUKTosale80%oftotalproduction123FinanceObjectives13未来展望FinancialAnalyzeCostAnalyzeIn:PoundItemNameQuantityCostSalesPriceAveragePriceinUKPost-itNotes100.721.201.50Eraser100.480.801.00Pen600.961.602.00Notebook301.682.803.50USBFlashDisk54.808.0010.00PhoneCase205.769.6012.00PhoneChain202.884.806.00Pendnt102.404.005.00Card251.682.803.50Thesalespriceis80%oftheaveragepiceinUKmarket.TheCostis60%ofthesalesprice.14未来展望FinancialAnalyzeCashFlowForecastIn:PoundSales510.40CostofGoodSold:306.24GrossMargin:204.16TransportationExpenses:60.00AdministrationExpenses:20.00OtherExpenses:20.00NetIncome:104.16Thesalesisestimatedas80%oftotalproduction.15RiskAssessmentQuality:eg:damageduringtheimportprocesstheproductsdonotmatchimagesCosteg.ImportoverseashighdeliveryfeeSaleeg.activiescannotincreasecustomersbuyingpower16感谢聆听！Thanksforlisteningandpleasepayattentiontothechildren!