耐克公司英文简介ppt - 副本

Thecompanyprofile&historyThefoundersTheheadquartersofthecompanyThecompanyprofile&historyNikeisamajorpubliclytradedsportsweaandequipmentsupplierbasedintheUnitedStates.Nikesellsanassortmentofproductsformen,women,andchildren,includingshoesandapparelforsportsactivities.associationfootball;basketball;running;combatsports;tennis;Americanfootball;athletics;golf;crosstraining.CanYouGuass?KEYDAYS1962:PhilipH.KnightfoundsBlueRibbonSports(BRS)toimportJapaneserunningshoes.1964:BRSbecomespartnershipbetweenKnightandWilliamBowerman1968:Companyisincorporated;theBowerman-designedCortezshoebecomesabigseller.1971:TheSwooshtrademarkandtheNikebrandareintroduced.1978:CompanychangesitsnametoNike,Inc.BLUERIBBONSPORTS----19621968Thecompany'ssecondretailoutletopens.NIKE——1972“Swoosh”Design——1971ThecompanytakesitsnamefromNike(GreekΝίκη,pronounced[nǐːkɛː]),theGreekgoddessofvictory.19711972ThedevelopofNike“Swoosh”ThefirstManagementteam1972Waffleshoes–Moon1972SidneyWicks——ThefirstsportstarwhoweardNIKE'sportsshoes.1979thefirstclothesProductionlineNIKEAIRMAX----Tailwind1979神话MichaelJordan1985CompanysignsMichaelJordantoendorseaversionofitsAirshoe--the'AirJordan1994,NikesponsorsthefootballteamofBrazil.1996CompanysignsgolferTigerWoodstoa20-year,$40millionendorsementdeal.1996TheNikeequipmentdivisioniscreated菲尔.耐特(Phil.Knight)PhilipHampsonPhilKnight(bornFebruary24,1938)isanAmericanbusinessmagnate.Heistheco-founderandChairmanofNike,Inc.Theco-founderPhilKnightwasbornFebruary24,1938inPortland,Oregon,thesonofalawyerandfuturenewspaperpublisher.HegraduatedwithaMastersofBusinessAdministrationfromtheschoolin1962.…………Knightresignedasthecompany'sCEONovember18,2004,whileretainingthepositionofchairmanoftheboard.TrackandfieldcoachBillBowerman1948-1973AnotherfounderHand-madeshoesbyBillNike,Inc.(pronounced/ˈnaɪkiː/;NYSE:NKE)isamajorpubliclytradedsportswearandequipmentsupplierbasedintheUnitedStates.ThecompanyisheadquarterednearBeaverton,Oregon,whichispartofthePortlandmetropolitanarea.TheheadquartersofthecompanyAnaerialviewofNikeheadquartersinBeaverton,OregonNIKEHOMES:BEAVERTONNEIGHBORHOODSANDSCHOOLSTHEWALKINGFAME