4Toyota’s-Story-in-Europe

Toyota’sStoryinEurope----丰田汽车在欧洲柘美李会敏杨雪燕卿丽雅刘卓鑫Thefirstparagraph1.①It’sMondayafternooninsideToyotaMotorCorp’sValenciennesplantinnorthernFrance,whereworkersturnandbendswiftlyovertheassemblylinetomeetdemandinghourlyproductiontargets.②Redneonnumbersmountedhighabovetheriverofmovingcarsblinksteadily,comparingtherateofcompletedautoswiththecompany’sgoal.③DemandfortheYairssubcompactsthispristineplantcranksoutisoutstrippingthe920-per-dayoutput.④SoValencienneshashired500moreworkersandthismonthisaddingathirdshiftforround-the-clockproduction—afirstinToyotamanufacturinghistory.⑤“Weproduceacareveryminute.That’sthemaximum.Thesolutionistotrythreeshifts,”saysDidierLeroy,seniorvice-presidentofToyotaMotorManufacturing,France.①It’sMondayafternooninsideToyotaMotorCorp’sValenciennesplantinnorthernFrance,whereworkersturnandbendswiftlyovertheassemblylinetomeetdemandinghourlyproductiontargets.译文：周一午后，丰田汽车制造公司旗下位于法国北部的瓦朗西安工厂内，工人们为达到每小时的生产目标，熟练且有条不紊的在装配线上忙碌着。ToyotaMotorCorp（日本）丰田汽车制造公司Valenciennes瓦朗西安（法国北部城市）assemblyline（工厂产品的）装配线②Redneonnumbersmountedhighabovetheriverofmovingcarsblinksteadily,comparingtherateofcompletedautoswiththecompany’sgoal.译文：在汽车生产流水线上方，红色霓虹灯数字持续地闪烁着，表示与公司目标对比下的汽车生产率稳步增长。redneon红色的霓虹灯blink闪亮，闪烁steadily稳定地；持续地③DemandfortheYairssubcompactsthispristineplantcranksoutisoutstrippingthe920-per-dayoutput.Yairssubcompact丰田威姿微型小汽车pristine原始状态的；淳朴的，纯洁的；新鲜的crankout迅速而机械地做成（或说出）outsripping胜过；超越译文：对于这个新工厂迅速出产的丰田威姿微型汽车，公司要求日产量超过920辆。④SoValencienneshashired500moreworkersandthismonthisaddingathirdshiftforround-the-clockproduction—afirstinToyotamanufacturinghistory.athirdshift三轮班round-the-clock全天的;全天候的;不分昼夜的manufacturing制造业；制造业的，制造的译文：因此，瓦朗西安工厂雇佣了500多个工人，并且这个月实行三轮班制度不分昼夜地生产，这在丰田汽车制造史上尚属首次。⑤“Weproduceacareveryminute.That’sthemaximum.Thesolutionistotrythreeshifts,”saysDidierLeroy,seniorvice-presidentofToyotaMotorManufacturing,France.seniorvice-president高级副总裁maximum最值的，最大量的；最大的量、体积等译文：法国丰田制造公司的高级副总裁DidierLeroy说“我们每一分钟就能生产出一辆汽车，这已经是最大限度了，相应的解决方案就是尝试三轮班制度。”2.①Toyota,amarginalplayerinEurope,isbecomingafearsomemarketforceasitappliesitselftowinningabiggershareoftheOldWorld’sroadways.②SalesinEuroperose20.6%inthefirstfourmonthsofthisyear,followinga10.4%leapin2003,to835,000cars.③Thosegains,fueledpartlybytheredesignedYaris,pushedToyota’smarketshareinWestrenEuropeto5.3%inApril,upfrom4.5%ayearago,overtakingMercedesandAudiandedgingclosetoItaly’sFiat.④“EverypointToyotagainsishurtingtheothersbadly,”saysPeterSoliman,partneratBoozAllenHamilton’sDisseldorfoffice.Thesecondparagraph①Toyota,amarginalplayerinEurope,isbecomingafearsomemarketforceasitappliesitselftowinningabiggershareoftheOldWorld’sroadways.marginal边的，边沿的fearsome最值的，最大量的；最大的量、体积等OldWorld东半球译文：在欧洲并不起眼的丰田汽车，随着其在东半球公路市场赢得了更大的份额，正在成为一股不容小觑的市场竞争力量。②SalesinEuroperose20.6%inthefirstfourmonthsofthisyear,followinga10.4%leapin2003,to835,000cars.译文：今年前四个月，丰田汽车在欧洲的销量上升了20.6%，紧接着在2003年销量又提高了10.4%，销售达到835000辆汽车。③Thosegains,fueledpartlybytheredesignedYaris,pushedToyota’smarketshareinWestrenEuropeto5.3%inApril,upfrom4.5%ayearago,overtakingMercedesandAudiandedgingclosetoItaly’sFiat.fuel给…加燃料，给…加油；激起overtaking追赶，赶上，超过Mercedes梅赛迪汽车Audi奥迪汽车Fiat菲亚特汽车译文：重新设计的丰田威姿汽车在一定程度上促进了这些成绩的取得，推动丰田汽车四月份在西欧的市场份额从去年的4.5%上升到今年的5.3%，其份额超过了梅塞迪斯汽车和奥迪汽车，并逐渐接近意大利的菲亚特汽车。5.①ThankstoitsnewdesignstudioinsouthernFrance,nearNice,Toyota’srecentmodelslookdistinctlyMediterranean.②ItswhimsicalYaris,whichstartsat$12,000,exudesLatinflairwithitscutesnoutandpeppystance.③“ThefirstgoodresulttocomeoutofoureffortwastheYaris,”saysToyotaMotorEuropeCEOShuleiToyota,oneofthefoundingfamilyscions.Toyoda’snewcompactminivan,theCorollaVerso,at$25,000,matchestheavant-gardestylingpioneeredbyFrenchandGermanrivals.④Once-blahinteriorssporthigher-qualityfabrics,dashboards,andknobs,whilecleandieselenginesarehelpingtopowersales.Thefifthparagraph6.①EuropeanautomakershavemoretofearfromToyotathanahandfulofhotmodels.②WhiletheJapanesepowerhousewasfiguringouthowtobuildcarsattractivetoEuropean,itwasalsobearingdownoncoststowieldtheefficiencyneededtoprevailinoneoftheworld’slowest-marginautomarkets.③Toyota’smanagementaskedengineerstoproposeaninnovative,cost-savingdesignfortheValenciennesfacility.④Theresult,acompact,star-shapedfactory,wasafirstatToyota.⑤Itfeaturesaproductionareawithlimitedspacetostorepartsorcomponents.⑥The21/2hours’worthofinventoryonhandislowerthanatanyotherToyotafactoryintheworld.⑦“SomeToyotaengineerssaidthisplantcouldnotwork,”recallsLeroy.“Theysaidifwehadanyproblem,itwouldstopthelines.”Thesixthparagraph①EuropeanautomakershavemoretofearfromToyotathanahandfulofhotmodels.Ahandfulof少量的hotmodels热销车型译文：相比其它少数热销车型，欧洲汽车制造商对丰田汽车有更多的事情要担心。②WhiletheJapanesepowerhousewasfiguringouthowtobuildcarsattractivetoEuropean,itwasalsobearingdownoncoststowieldtheefficiencyneededtoprevailinoneoftheworld’slowest-marginautomarkets.beardown克服；击败；压制wield行使；施加（影响）prevail获胜lowest-margin低利润译文：日本公司在解决怎样制造吸引欧洲人的汽车的同时，也在满足使用率的条件下削减成本，以便于在世界低赢利的汽车市场中占有一席之地。③Toyota’smanagementaskedengineerstoproposeaninnovative,cost-savingdesignfortheValenciennesfacility.译文：丰田汽车公司的管理人员要求工程师们为瓦朗西安的设备？提出一个既创新又节约