八年级英语下册-Unit-5-Lesson-29-How-to-Push-a-Product教案-(

1HowtoPushaProductTitleHowtoPushaProductPeriodoneTeachingaimsKnowledgeTolearnsomewordsandphrasesabouthowtopushaproduct.Suchas:push,battle,already,similar,ad,quality,sample,shine,offer,customer,standout,catchone’seye,surelysucceed.AbilityTotalkabouthowtopushaproduct.EmotionPushaproductbystudents.ImportantpointsVocabulary:push,battle,already,similar,ad,quality,sample,shine,offer,customerPhrases:standout,catchone’seye,surelysucceedDifficultpointsTotalkabouthowtopushaproduct.TeachingmethodTaskbasedteachinglearningindoingTeachingaidsTextbookworksheetMulti-mediaTeachingprocedureStageProcedureInteractionpatternAimsWarming-upShowthestudentsanadaboutNike.Thenshowthemaseriousofpicturesaboutads.Showthemapicturewith“tradeshow”andletthemknowthemeaningofit.T-SS-SMotivatetheSsandleadinthetopicofhowtopushaproduct.PresentationandPractice1.ListentothelessonanddoaTorFquestion.Letthemhaveageneralideaofthelesson.①Makingyourproductisjusthalfthebattle.()②Thereareonlythreewaystopushaproduct.()③Peoplecomingtotradeshowsalreadyhaveaninterestinsimilarproducts.()WholeclassT-SindividualworkandpairworkFortheSstogetsomebasicinformationaboutthetopic.Theyarehelpfulforthemtolearnthemainconcept.2④Onlyexcellentadvertisingcanhelpyousucceed.()Newwordsabout:battle,already,similar,quality,advertising2.Dothereadingandlearnthetextforthefirsttime.Writedownthetopicsentences.Sample3.Readthetextforthesecondtimeandfinishthetask-reading.①Whatarethesuggestionstomakeyourproductstandoutinshort?②Findwaysto_____________.③What'sthemostimportantthingtomakeyourproductreallyshine?④Whatwillgetyoumorecustomers?⑤Withagoodqualityproductandexcellentadvertising,youwillsurelysucceed.(translate)2.Givethemthemainstructuresaboutthislessonandretellit.SincetheSshaveunderstoodthemaininformationofthetext,letthemusethekeywordsandphrasestocompletethepassageonpage75.Showthestudentsseveraladsandthengivethematask.T-SWholeclassFortheSstolearnthemainconceptbetter.Afterlearningandunderstanding,givetheSschancestousethelanguagetodothings.3DiscussionAsktheSstodiscussinpairsabouthowtopushaproduct.Theyhavetwotaskstochoose.TaskIMakeadiscussionwithyourpartnerorgroup.Thenmakeashortplayabouthowtopushyourproduct.TaskIIWriteseveraltipsofhowtopushaproductbyyourselves.Whatdoesyourproductdo?Whowouldwanttobuyit?Whatkindofadwouldsellyourproductbest?Howmuchmoneywouldpeoplepayforyourproduct?S-SGivetheSschancestodiscussandhavetheirownideasaboutthetopic.Homework1.Copysentencesandtranslatenewwordsandphrases.2.Makesentenceswithcatchone'seye,standout.3.Finishoneofthetasks.BoarddesignL29HowtoPushaProductpush,battle,already,similar,ad,quality,sample,shine,offer,customerstandoutcatchone’seyesurelysucceed