韩国人参产业的国际竞争战略研究

对外经济贸易大学硕士学位论文韩国人参产业的国际竞争战略研究姓名：金在汉申请学位级别：硕士专业：企业管理指导教师：熊伟20040401economicpointofview,Koreanginsengismoreimportant.TheinternationalcompetitivenessofKoreanginsengininternationalmarketwillhaveabigimpactonKoreanproductsmarketandentireeconomy.ButnowKoreanginsengindustryisfrequentlybeingattackedbyAmerican’sandJapan’susinganadvancedprocessingtechnologyandbyChina’massproducedginsenginalowprice.IfthemarketshareofKoreanginsengininternationalmarketfallsoffconstantlyandthepresentbadsituationbecontinuedinthelongterm,Koreanginsengindustrywillloseaninternationalreputationbeforelong.So,theincreasingofthecompetitivepoweristhemostimportantthingtoKoreanginsengindustry.TodeveloptheKoreanginsengindustry,peopleworkingonthisfieldhavetograspthepointoffacedproblems,andthenworkoutastrategyof’’’“”Koreanginsengindustryintheinternationalmarket.First,thesituationoftheKoreanginsengindustrywaschanged.Accordingto“”Koreanginsengindustryinthe‘strategy,thestrategy,focusstrategy,IshowedaproperstrategyofKoreanginsengindustry.Forth,Iputthestrategyofstrategyof..1.2.1)(),Panax-Sapoyinol,,Panacene,B1,,Tannin(O.L.Snowden&Donahoo,A.W.,1960,p.235)..1.2.3.4..1.SWOT2.3.4...韩国人参产业的国际竞争战略研究作者：金在汉学位授予单位：对外经济贸易大学被引用次数：1次引证文献(1条)1.杨朝丹.郭庆海吉林省人参加工业发展探析[期刊论文]-沈阳农业大学学报（社会科学版）2007(1)本文链接：