会展英语

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____________________________________________________________________________2011级商务英语专业《会展英语》试题A卷第1页共6页课程代码:12040092东营职业学院2013---2014学年度第一学期期末考试2011级商务英语专业《会展英语》试题(A)卷2013年12月学号:姓名:班级:注:所有答案均需书写在答题纸上,写在试题上无效ⅠWordsTranslation(1’×10)1、产品发布会;2、赞助商;3、总面积;4、半岛型展位;5、合同期满;6、毁约;7、陈列柜;8、撤展;9、价格表;10、欢送会ⅡTranslation(4’×10)1.Iwouldsuggestyoumakeareservationwithyourcreditcardnow,otherwisewecan’tguaranteeyourbooth.2.Doyouhaveanyrawspaceinthecenter?3.Cancellationwillonlybeacceptedinwritingbeforethestipulateddeadline.4.Allcancelledorderswillbesubjecttoa30%cancellationcharge.5.ThebalanceshouldbepaidnotlaterthanSept.1st,2010.6.Doyouhaveanyend-capbooth?7.We’llsendyoualayoutoftheexhibitionhall,andmarktheavailableboothonit.8.Onlycancellationandrefundrequestsmadeinwritingwillbeaccepted.9.我们在5个工作日内会给您电邮/传真一份预订确认书。10价格毫无再减的余地了。ⅢReadingComprehension(2’×15)PassageOneBillGates,thebillionaireMicrosoftchairmanwithoutasingleearneduniversitydegree,isbyhissuccessraisingnewdoubtsabouttheworthofthebusinessworld’sfavoriteacademictitle:theMBA(MasterofBusinessAdministration).TheMBA,a20th-centuryproduct,alwayshasbornethemarkoflowlycommerceandgreed(贪婪)onthetree-linedcampusesruledbypurerdisciplinessuchasphilosophyandliterature.Butevenwiththerecessionapparentlycuttingintothehiringofbusinessschoolgraduates,____________________________________________________________________________2011级商务英语专业《会展英语》试题A卷第2页共6页about79,000peopleareexpectedtoreceiveMBAsin1993.Thisisnearly16timesthenumberofbusinessgraduatesin1960,atestimony(宣言)tothewidespreadassumptionthattheMBAisvitalforyoungmenandwomenwhowanttoruncompaniessomeday.“Ifyouaregoingintothecorporateworlditisstilladisadvantagenottohaveone,”saidDonaldMorrison,professorofmarketingandmanagementscience.“Butinthelastfiveyearsorso,whensomeonesays,‘ShouldIattempttogetanMBA,’theansweralotmoreis:Itdepends.”ThesuccessofBillGatesandothernon-MBAs,suchasthelateSamWaltonofWal-MartStoresInc.,hashelpedinspireself-consciousdebatesonbusinessschoolcampusesovertheworthofabusinessdegreeandwhethermanagementskillscanbetaught.TheHarvardBusinessReviewprintedalively,fictionalexchangeofletterstodramatizecomplaintsaboutbusinessdegreeholders.ThearticlecalledMBAhires“extremelydisappointing”andsaid“MBAswanttomoveuptoofast,theydon’tunderstandpoliticsandpeople,andtheyaren’tabletofunctionaspartofateamuntiltheirthirdyear.Butbythen,they’reoutlookingforotherjobs.”Theproblem,mostparticipantsinthedebateacknowledge,isthattheMBAhasacquiredanaura(光环)offuturerichesandpowerfarbeyonditsactualimportanceandusefulness.Enrollmentinbusinessschoolsexplodedinthe1970sand1980sandcreatedtheassumptionthatnoonewhopursuedabusinesscareercoulddowithoutone.Thegrowthwasfueledbyabacklash(反冲)againsttheanti-businessvaluesofthe1960sandbythewomen’smovement.BusinesspeoplewhohavehiredorworkedwithMBAssaythosewiththedegreesoftenknowhowtoanalyzesystemsbutarenotsoskillfulatmotivatingpeople.“Theydon’tgetalotofgroundinginthepeoplesideofthebusiness,”saidJamesShaffer,vice-presidentandprincipaloftheTowersPer-finmanagementconsultingfirm.1.AccordingtoParagraph2,whatisthegeneralattitudetowardsbusinessoncampusesdominatedbypurerdisciplines?A.ScornfulB.Appreciative.C.Envious.D.Realistic.2.Itseemsthatthecontroversy(争辩)overthevalueofMBAdegreeshasbeenfueledmainlyby______.A.thecomplaintsfromvariousemployersB.thesuccessofmanynon-MBAsC.thecriticismfromthescientistsofpurerdisciplinesD.thepoorperformanceofMBAsatwork3.WhatisthemajorweaknessofMBAholdersaccordingtoTheHarvardBusinessReview?A.Theyareusuallyserf-centered.B.Theyareaggressiveandgreedy.____________________________________________________________________________2011级商务英语专业《会展英语》试题A卷第3页共6页C.Theykeepcomplainingabouttheirjobs.D.Theyarenotgoodatdealingwithpeople.4.FromthepassageweknowthatmostMBAs______.A.canclimbthecorporateladderfairlyquicklyB.quittheirjobsoncetheyarefamiliarwiththeirworkmatesC.receivesalariesthatdonotmatchtheirprofessionaltrainingD.cherishunrealisticexpectationsabouttheirfuture5.Whatisthepassagemainlyabout?A.WhythereisanincreasedenrollmentinMBAprograms.B.ThenecessityofreformingMBAprogramsinbusinessschools.C.DoubtsabouttheworthofholdinganMBAdegree.D.Adebateheldrecentlyonuniversitycampuses.PassageTwoOverthepastdecade,Americancompanieshavetriedhardtofindwaystodiscourageseniormanagersfromfeatheringtheirownnestsattheexpenseoftheirshareholder.Thethreemostpopularreformshavebeenrecruitingmoreoutsidedirectorsinordertomakeboardsmoreindependent,linkingbosses'paytovariousperformancemeasures,andgivingbossesshareoptions,sothattheyhavethesamelong-terminterestsastheirshareholders.ThesereformshavebeenwidelyadoptedbyAmerica'slargercompanies,andsurveyssuggestthatmanymorecompaniesarethinkingoffollowingtheirlead.Buthavetheydoneanygood?ThreepaperspresentedattheannualmeetingoftheAcademyofManagementinBostonthisweeksuggestnot.Asisusuallythecasewithboardroomtinkering,theconsequenceshavedifferedfromthoseintended.Startwiththoseindependentboards.Onthefaceofit,dismissingtheboss'sfriendsfromtheboardandreplacingthemwithoutsiderslooksaperfectwaytomakeseniorman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