搜索
®BusinessAll-in-Onesolutionshelpsmidsizecom-paniesimprovemarketing,sales,andservicemanage-ment.Integrationwithenter-priseresourceplanning(ERP)functionalityhelpsstreamlineprocessesfromleadgenerationthroughdealclosuretocustomerreten-tion.Optimizemarketingresourcesandimproveseg-mentationtodrivedemand;gaina360-degreeviewofallcustomerinformation;managesalescyclestowinmorebusiness;andprovidestellarservicetokeepcus-tomersandboostservicerevenue.Robustanalyticsprovidereal-timevisibilitytokeyperformanceindicatorsacrossallfunctions.CRMwithSAP®BuSineSSAll-in-OneDRIvEGROwThwIThSuPERIORMARkETInG,SAlES,AnDSERvIcESAPSolutioninDetailSAPSolutionsforSmallBusinessesandMidsizecompanies®technologyplatform,thefoundationforenterpriseservice-orientedarchitecture.AspartofSAPBusinessAll-in-One,thecRMfunc-tionalityisadaptabletomeetchangingneeds,designedtomeetindustrystandardsforbestpractices,andpricedtomeetthebudgetaryneedsofmid-sizecompanies.Theapplicationoffersintuitiveweb-likefeaturesandonlinetutorialsthathelpreducetheneedforformaltrainingandencourageadoption.linkstokeydata,snapshotsofrecentrecords,remindersandalerts,screenpersonalization,andanadvancedsearchhelpteammembersperformdailytasksmoreefficiently.Integrationwithpopulardesktoptoolsletsemployeescentralizetheiractivitiesandcommunicationstoboosttheireffi-ciency.Synchronizetasks,calendars,ande-mailsystemsandexportcus-tomerandopportunitylistsdirectlytoMicrosoftOfficetools,savingtimeandeliminatingtheerrorsassociatedwithmanualdatareentry.ThecRMfunctionalityinSAPBusinessAll-in-Onehelpsyoumaximizeprofit-abilityanddifferentiateyourcompanyfromitscompetitors.Yourcompanyhasgrownquickly,soprocessesthatonceworkedwellmayseemcumbersomeandinefficienttoday.Thismeansnewchallengesandnewopportunities.howdoyoufine-tuneoperationstocutcostsandelimi-nateerrors?howdoyoucontinuetoprovidebetterproducts,services,andsupportthanyourcompetitors?Andhowdoyouidentify,acquire,andretaintherightcustomers–andkeepsalesontargettofundgrowth–whileyoumeetallthoseothergoals?Ifthesequestionskeepyouupatnight,yourcompanyisreadytobecomeamorecustomer-focusedorganization.Thecustomerrelationshipmanagement(cRM)functionalityinSAP®BusinessAll-in-Onesolutionscanhelp.Precon-figuredtomeettheneedsoffast-growingmidsizecompanies,itprovidesa360-degreeviewofyourcustomerinformationandstreamlinesend-to-endprocessesfromgeneratingaleadtoclosingadeal.YoucandrivecustomerdemandandincreaseROIbyoptimizingyourmarketingresources–runningcampaigns,organizingsegmentsandlists,andmanagingleadstoclosenewbusiness.Thesoftwarealsohelpsyoudevelopprofitablecustomerrelation-shipsbymakinginformedpricingdeci-sionsandbettermanagingterritories,accounts,contacts,activities,leads,andopportunities.Inaddition,ithelpsyoumaximizeservicerevenuebyadd-ingtoyourportfolioofservices–andimprovecustomersatisfactionbybettermanagingorders,contracts,complaints,returns,installed-baseassets,andAddReSSnewChAllengeSAndOPPORtunitieSIMPROvEYOuRcuSTOMERRElATIOnShIPSThecRMfunctionalityinSAPBusinessAll-in-Onehelpsdelivertherightmessagetotherighttargetattherighttime,increasingthenumberandqualityofleads.–createtargetgroupsbasedoncus-tomerattributes,andmape-mailanddirect-mailaddressesbetweenexternalandinternallists.Campaignmanagement–Plan,design,andexecutemultichannelcampaignsthatcanincludepersonalizedcontent.usebuilt-ine-mailtemplatesforonlinecommunicationandaninteractivecalendarforcentralcoordinationofallmarketingplans,initiatives,campaigns,andpromotions.Leadmanagement–Automaticallygenerateandqualifyleadsfrommar-ketingcampaignsandsurveys,andpublishscriptsandsurveystohelpcold-callsalesagentsprequalifyleadsandtelemarketingagentsqualifyprospects.Marketinganalytics–keepallyourmarketingmetricsup-to-dateandeasilyaccessibletohelpgenerateandcon-vertmoreleads.Gainquickvisibilityintoleadandorderstatus.ShARPenYOuRMARketingedgeTuRnInSIGhTInTOAcTIOnThecRMfunctionalityinSAPBusinessAll-in-Onehelpsdelivertherightmessagetotherighttargetattherighttime,increasingthenumberandqualityofleadswithseveralkeymarketingfeatures.Strongcustomerrelationshipman-agementhelpsyoudevelopandkeeponeofyourgreatestassets–yourcustomers.Theyhavemorechoicesthaneverintoday’sglobalmarket-place,anddiscoveringthoseoptionshasneverbeeneasier.Providingarichercustomerexperienceiskeytoencouragingthemtochooseyourproductsandservicesabovealltheotherstheyseeandhearaboutdaily.whenyouintegratecustomerrelation-shipmanagementfunctionalitywithenterpriseresourcemanagementfunc-tionality,youcanachieveend-to-endprocessingasneverbefore.Forexample,youcantargetamarketingcampaigntightly,assignthesalesforceoptimallytopursueleads,empowe