Dr.M.C.RemundWelcomeG38!MBAAcademicOrientation2008AprilProf.XiNinghuaDr.M.C.RemundAgendaforToday•Introduction•TheMBAFormat•YourMBAstepbystep•QuestionsandAnswersDr.M.C.RemundMaterialyoureceived1.ppt2.Students’Handbook3.Syllabus(example)4.Researchpaper,Caseanalysis5.Blackboard,On-linelibraryaccess6.EoC(EndofCourse)EvaluationForm7.Templateforassignments.(inthisPPT)Dr.M.C.RemundRulesoftheGame•Cellulartelephones:SILENT!•InTIMEforclass!•Classdiscussion:VERYwelcome!•Jokes,fun–okay!•WeareaTEAMandeveryonehashis/herrole&responsibilityDr.M.C.RemundWhoareyourPartners?•CityUniversityofSeattle:studentsadmission,academicquality,issuetheMBAdegree,INSTRUCTORS;•CIBT:yourreferencepointforalloperativequestions&Tutors;•BUT:teachingof4courses.Dr.M.C.RemundWhatdoyouexpectfromanMBA?#1Dr.M.C.RemundValueofMBA“thebestbizcredential”•OneyearaftertheMBA,salaryincreasesby50%•Attheageof50,MBAgraduatesearn100%more•Inthelast10yearsavgMBAROIhasbeen3xthereturnofTreasuryBills,10%betterthantriple-ABonds,4%betterthanDJIABizEdJanuary/February,2005.Dr.M.C.RemundTheCityUniversityMBAFormat•MBAprogramhas15coursesdesignedforyoutounderstandbusiness,managementandorganizations•11coursestaughtbyCityUniversityofSeattle(US-based)instructors•4aretaughtbyBJUTinstructorsDr.M.C.RemundTheMBAFormat•Eachcourseissixweekslong•Firstweekendis4hourclasswithTutor•Secondweekendisthe20hourworkshopwithInstructor•Fourthweekendis4hourclasswithTutor•SixthweekendisthefinalexamDr.M.C.RemundExampleWorkshopOverviewKeyConceptsToolsCaseStudiesFriday6:30–10:30ThemarketingconceptStrategicplanningprocessThemarketingmixProductPortfolioStarbucks,IKEA,PlayboyEnterprisesSaturday9:00–6:00ProductPricePLC,PerceptualmappingComplexitymatrix5modelsCarindustryinGermany,Softdrinks,Chinain2013Sunday9:00–6:00PlacePromotionTheMarketingPlan!ChecklistsfordistributorselectionPush&PullChineseAirlines,SeveraladvertisementsiPodDr.M.C.RemundInstructorsandTutors1.US(Foreign)Instructors2.BJUTInstructors3.TutorsDr.M.C.Remund1.US(Foreign)Instructors•Expertsonthetopic•Executives:Directors,CEOs,CIOs,Presidentsofcompanies•Experiencedteachers•English-speaking•ExperienceinChina•…notonlybestCityUInstructors….Dr.M.C.RemundHowcanyoucontacttheInstructor?•InClassroom,and•On-goingcontact-ByE-Mail-ByBlackboard(Bb)Dr.M.C.Remund2.BJUTInstructors•Expertsonthetopic•ExperiencedprofessorsDr.M.C.Remund3.Tutors•Practitionerswithgoodworkexperience•SpeakChineseandEnglish•CoordinatewithCityUniversityofSeattleInstructorsthroughoutthecourse•Facilitatediscussion,clarifycontent•HelpyoutoprepareforthefinalexamDr.M.C.RemundHaveyoucreatedyourCityUonlineAccount?Dr.M.C.Remund•YouhaveyourCityUemailaccount•Thenameyoulogin……xininghua…isyouremailaddress:xininghua@cityu.eduYouMUSTlookintoyourCityUemail!Youmustchangethepassword!Dr.M.C.Remund1.SelectaClassMonitorYourMBAStepbyStepDr.M.C.RemundClassMonitor•RepresentstheclassforcommunicationwithCIBT,CityU,Instructors,Tutors•Coordinatesclassrequests•Focalpointfordistributing,collecting,deliveringtoCIBTtheEndofCourseEvaluationsDr.M.C.Remund1.SelectaClassMonitor2.ReadtheTextbook,SyllabusYourMBAStepbyStepDr.M.C.RemundYourSyllabus•Guidelineforyourcourse•CourseDescription•LearningGoalsandCoreConcepts•ReadingResources•Assignments»cEnhancedTutorialDistanceLearningGuideMC555LegalSystemsintheGlobalEconomyPreparedby:JohnT.O’Brien,J.D,TomCary,J.D.3CreditHoursEffective:October,2004RequiredResourcesSchaffer,R.,Earle,B.&Agusti,F.(2005).Internationalbusinesslawanditsenvironment(6thed.).St.Paul,MN:West.AmericanPsychologicalAssociation.(2001).PublicationmanualoftheAmericanPsychologicalAssociation(5thed.).Washington,DC:Author.Accesstoapersonalcomputerisrequired.Allwrittenassignmentsmustbeword-processed.Copyright1992-2004byCityUniversityAllrightsreservedDr.M.C.Remund1.SelectaClassMonitor2.ReadtheSyllabus,Textbook3.AttendclassesYourMBAStepbyStepDr.M.C.RemundMC600FinalExamGrades00.20.40.60.811.21.41.61.822.22.42.62.833.23.43.63.84Dr.M.C.RemundDoyoureallyneedtoattend?•Yes!•Reallylisten,Participatetoteamworkinclass,Presenttheresults,Classdiscussions•Readthematerial(syllabus,textbook,Instructor’smaterial,ppt)Dr.M.C.RemundIfoneWeekEndyoucannotattend?•InformtheInstructor!•Askaclassmatetorecordtheclass•Askthenotesofaclassmate•…andREADthematerialDr.M.C.Remund1.SelectaClassMonitor2.ReadtheSyllabus,Textbook3.Attendclasses4.ActiveparticipationYourMBAStepbyStepDr.M.C.RemundWhathappensduringaClass?•Lectures•CaseStudies•Discussions•GroupworkandpresentationDr.M.C.RemundDr.M.C.RemundDr.M.C.RemundDr.M.C.Remund1.SelectaClassMonitor2.ReadtheSyllabus,Textbook3.Attendclasses4.Activeparticipation5.EndofCourseEvaluationYourMBAStepbyStepEoCDr.M.C.RemundEvaluationoftheCourseandInstructor•YourWrittenComments•Anonymous•WillbegiventoInstructoronlyafteryoureceivethegrades.Dr.M.C.RemundEoCEvaluation•Evaluateifyouacquiredknowledge(notinformation)•EvaluateiftheInstructorfullycoveredthetime•Writewrittencommentsaswell•GiveExamplesDr.M.C.Remund1.SelectaClassMonitor2.ReadtheSyllabus,Textbook3.Attendclasses4.Activeparticipation5.EndofcourseEvaluation6.Assign