品牌要素dadazhu(PPT25页)

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品牌要素晓洁业红国辉选择品牌要素的标准1品牌要素的选择及战术2品牌诸要素的集合3目录:品牌要素这章在本书的位置品牌要素的任务就是给这个西红柿做的诸如:名称,标志,形象代表等品牌要素.次级联想什么是品牌要素?品牌名称广告语标识与图标广告曲URL品牌形象代表包装……品牌元素品牌资产品牌名称品牌标识形象代表广告语品牌包装标准可保护性可记忆性可适应性可转换性有含义性可爱性•容易识别•容易回想•描述性•说服性•富有乐趣•视觉和听觉形象•美学乐趣•产品大类内/间•地域和文化界限内•灵活•可更新•法律角度•竞争角度网站链接:web2.0生成器简单举例说明可记忆性以下是详细的Google域名名单(共581个):21150.com3576.net38389438.com466453.com7sou.com95539.comadsbygoogle.comadsense.netadwords.comadwords.netadwords.orgadwordselect.comadwordsexample.comadwordsgoogle.comadwordsselect.comadwords-select.comadwordsselect.netadwordsselect.orgakwan.comallevil.orgaltos.usandroid.comanswergoogle.comanswer-google.comanswersgoogle.comanswers-google.comappliedsemantics.comappsem.comapsem.comarabgoogle.comarabicgoogle.comaskgoogle.comatlantis9.orgaveritablebevy.combakuhatsu.netbigcitysmallbank.comblogger.comblogspot.combon-vivant.netbook300.comcanalportugal.infocashexperiment.comcatalogsgoogle.comchinagoogle.comclinilab.netcobrasearch.comconversionuniversity.comcrotales.comdbanks.orgdeja.comdeja.netdejadiscussion.comdejadiscussions.comdeja-discussions.comdejanews.comdejanews.netdejanews.orgdejastinks.comdejastinks.netdejasucks.netdejatracker.comdeja-tracker.comdelsolpm.netdivesfl.comdmarc.netdodgeball.comdontswitch.come17.orgearthender.comearthender.netearthrender.comearthrender.netearthstream.comearthviewer.comearthviewer.netearthviewer.orgelgoog.comelgoog.netelgoog.orgeperfumez.come-perfumez.comexpire.wsfirehunt.comfloralartbyamy.comfoofle.comfourth-party.comfourthparty.netfourth-party.netfourthparty.orgfourth-party.orgfridata.netfroogel.comfroogle.comfroogol.comfrooogle.comg00gle.comgbrowser.comgbrowser.netgbrowser.orggcalendar.comgchat.bizgchat.usgdrive.comgethealed.orggewgle.comgewgol.comgg-center.netggoogle.comggooglers.netggooglers.orgghut.orggigagoogle.comgigagoogle.netgigagoogle.orgglobalgamerscenter.netglobalgamers-center.netglobalgames-center.netgmail.comgmmgjd.netgmmgjd.orggmmgjdwap.comgmodule.comgmodules.comgngjd.comgogle.comgogole.comgoogel.comgoogil.comgoogle.bizgoogle.comgoogle.infogoogle.netgoogle.orggoogle.usgoogle.wsgoogle1.comgoogle2.comgoogle3.comgoogle4mp3.comgoogleaccelerator.comgoogleaccess.comgoogle-access.comgoogleadsense.comgoogleadservices.comgoogleadult.comgoogleadvancedsearch.comgoogleanalytic.comgoogleanalyticas.comgoogleanalytics.comgoogle-analytics.comgoogleanswer.comgoogle-answer.comgoogleanswers.comgoogle-answers.comgooglearabic.comgooglearchive.comgooglearchives.comgooglearth.comgooglebase.comgooglebay.comgoogleblog.bizgoogleblog.comgoogleblog.infogoogleblog.netgoogleblog.orggoogleblows.comgoogleblows.netgoogleblows.orggooglebot.comgooglebox.bizgooglebox.comgooglebox.infogooglebox.netgooglebox.orggooglebrowserbutton.comgooglebrowserbuttons.comgooglebucks.comgooglebutton.comgooglebutton.netgooglebutton.orggooglebuttons.comgooglebuy.comgooglebuy.infogooglebuy.netgooglebuy.orggooglebuyers.comgooglecache.comgooglecalendar.netgooglecatalog.comgooglecatalogs.comgoogleclips.comgooglecom.comgoogle-compute.comgooglecompute.comgooglecompute.netgooglecompute.orggooglecomputers.comgooglecomputing.comgoogle-computing.comgoogledesktop.comgoogle-desktop.comgoogledigital.infogoogledigital.netgoogledigital.orggoogledirectory.comgoogledirectory.netgoogledirectory.orggoogledoodle.comgoogledoodle.netgoogledoodle.orggooglee.comgoogleearth.comgoogleearth.infogoogleearth.netgoogleearth.orggooglefoundation.comgooglefoundation.netgooglefoundation.orggooglegear.comgooglegear.netgooglegear.orggooglegoods.comgooglegroups.comgoogleguy.comgoogleimageads.comgoogleimages.comgoogleimagesearch.comgoogle-inc.comgoogleinstantmessenger.comgoogleit.comgoogleit.netgoogleit.orggooglejobs.comgooglejobs.netgooglejournals.comgooglelabs.infogooglelabs.netgooglelabs.orggooglelecture.comgooglelibrary.comgooglelibrary.infogooglelibrary.netgooglelibrary.orggooglelocal.netgooglelocal.orggooglemagazines.comgooglemagazines.infogooglemagazines.netgooglemagazines.orggooglemail.bizgooglemail.comgooglemail.infogooglemail.orggooglemail.usgooglemaps.comgooglemaps.orggooglemastercard.comgoogleme.comgooglemicrofilm.comgooglemicrofilm.infogooglemicrofilm.netgooglemicrofilm.orggooglemotherfucker.comgooglemovie.infogooglemovie.netgooglemovie.orggooglemovies.infogooglemovies.netgooglemovies.orggooglemusic.comgooglenews.netgooglenews.orggooglenum.comgoogleoogle.comgoogleoogle.netgoogleoogle.orggooglepage.orggooglepapers.comgooglepapers.infogooglepapers.netgooglepapers.orggoogleplex.comgoogleplex.orggoogleplus.comgoogleporn.comgoogleprint.bizgoogleprint.comgoogleprint.infogoogleprint.netgoogleprint.orggoogleprint.usgoogleproxy.comgooglequiz.comgooglequiz.netgooglequiz.orggooglereader.comgoogle-reader.comgooglereader.infogoogle-reader.infogooglereader.netgoogle-reader.netgooglereader.orggoogle-reader.orggoogleregistrar.comgooglesatellite.comgooglesatellite.infogooglesatellite.netgooglesatellite.orggooglescholar.comgooglesearch.comgooglesearch.netgoogleseek.comgooglesex.comgo

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