dentsu智慧互联重塑生活品质数字消费习惯和无处不在的技术正如何推动亚太地区智慧城市发展英文版20

IncollaborationwithConnectivityandQoLHowdigitalconsumerhabitsandubiquitoustechnologyaredrivingsmartcitydevelopmentinAsiaPacificConnectivityandQoL©MITTechnologyReview,2017.AllRightsReserved.2Toaccessthefullreport:mit-tr.co/ConnectivityQoLTofollowtheprojectonsocial:#ConnectivityQoLMITTechnologyReviewonTwitter:@techreview@techreview_intlLinkedIn:MITTechnologyReviewConnectwithDentsuAegisNetworkTwitter:@dentsuaegisFacebook:@dentsuaegisglobalLinkedIn:DentsuAegisNetwork’srapiddevelopmenthasbeenasingularsuccessstoryintheglobaleconomy:theregion’seconomieshavegrownatroughlytwicethespeedoftherestoftheworldfornearlyaquarter-century,andoverthattimehaveseentheircollectiveGDPsnearlytripleinsize—tooverUS$22trillion—inthattime.WhileAsiaPacific’sgrowthdriversaremultifacetedanddifficulttogeneralize,theytypicallyhaveinvolvedstrongcoordinationofgovernmentandbusinessagendasaroundregionalandglobaltrade,focusedinvestmentsininfrastructure,andinparticularawillingnesstoadoptanddevelopleading-edgetechnologies.Cities,inthissense,havebeenattheheartofAsiaPacific’sgrowth,servingasthecatalystsfortheregion’sthrivingtrade,innovationandopportunity.TheUnitedNationsHumanSettlementsProgram,inits2016WorldCitiesReport,estimatesthatAsia’scitiesgrewbynearlyonebillionpeoplebetween1995and2015—morethanallotherregionsintheworldcombined.2.1billionAsiansliveincities,53%oftheregion’spopulation,andthosenumbersgrowbyovertwomillionamonth.Urbangrowthhasalsobroughtchallenges—fast-expandingcitieshavestrainedtransportation,powerandsanitationinfrastructure,particularlyproblematicinAsiaPacific’spoorercities.Increasedenergyconsumption,deforestationandcarownershipintheregionhasturnedAsiaPacificintotheworld’slargestcontributorstogreenhousegas.AsiaPacific’ssmartcityimperativeChinaIndiaSouthKoreaAustraliaJapanTaiwanHongKongSingapore12.5%10%7.5%5%2.5%0%20%40%60%80%100%%ofpopulationinurbanareasabove1m,2016GDPgrowthannualavg.,2006-2016350855Peoplelivinginurbanareasabove1m(2016,inmillions)CompiledbyMITTechnologyReviewbasedondatafromtheWorldBank,TradingEconomicsUnitedStatesConnectivityandQoL-Figure1GDP&urbanizationMITTechnologyReview©MITTechnologyReview,2017.AllRightsReserved.3Inits2017report,“TrendsinGlobalCO2Emissions”,theNetherlandsEnvironmentalAssessmentAgencyidentifiedsevenAsiaPacificcountriesamongtheworld’s10fastest-growingintermsofincreasedCO2emissionsoverthelast25years,ledbyChinaandIndiawith355%and272%respectively.ShiftsindemographicspresentadditionalemergingchallengesforbothpoorandrichAsiancities.AgingpopulationsinJapan,Singapore,andincreasinglyChinaexacerbatestrainsongrowthinitiativesandplaceadditionaldemandsontransportation,housing,andhealthcaresystemstocatertotheneedsofgrowingelderlyandlesseconomicallyactivepopulations.India,whosegovernmentiscurrentlyoverseeingmorethan100distinctsmartcityprogramssimultaneously,hopesthatinformationtechnologywillalleviatethechallengesofprovidingmillionsofnewurbanmigrantswithbasicpublicserviceswhileimprovingtheiraccesstoconvenienthousingandtransportation,allowingurbaneconomiestocapitalizeontheirproductivity.Despitethesechallenges,justasAsiaPacific’scitieshavebeencriticalplatformsforacceleratingeconomicgrowth,theyarealsoservingastheregion’scrucibleforinnovationonsustainablegrowth.Thisreport,fromMITTechnologyReviewincollaborationwithDentsuAegisNetwork,arguesthatincreasingly,smartcityinitiativesinAsiaPacificarebeingdevelopedanddriventoimprovequalityoflifefortheregion’scitizensandconsumers,tomanagecities’growthsustainably,andtomaintaintheirglobalcompetitiveness.Itisbasedonextensivein-marketresearchandnearlytwodozenin-depthinterviewswithseniorexecutivesintheeconomicdevelopment,communicationsservices,informationtechnology,andadvertisingandmediaindustries.Smartcitiesareusuallythoughtofascross-sectorinitiativesthatlinktheinformationtechnologyplatformsofbothprivateandpublicinfrastructureandserviceproviderstoincreaseoperationalefficienciesandexpandcitizens’accesstoservices.Theycantakemanyforms,buttwothingsdistinguishAsia’ssmartcityeffortsfrommostintherestoftheworld.ThefirstisthatAsiangovernmentsandbusinessesareoftenmorewillingtoinvestinexperimentalmodelsthatexploitnewtechnologies,businessmodels,andurbanplanningdesigns.Thisapproachcaninvolvedevelopingnew“greenfield”smartcitiesfromscratch,withacomprehensivelyplannedsetoftechnology-enabledapplicationstomakeservicedeliverymoreefficient,andoftenwith“anchor”servicesectorssuchashealthcarethatcanpotentiallyservecommunitiesoutsidetheChangeinCO2,1990-2015Changeinpopulation,1990-201510,0005,000500Emissionsin2015(millionsoftonsofCO2)CompiledbyMITTechnologyReviewbasedondatafromTrendsinglobalCO2andtotalgreenhousegasemissions2017byPBLNetherlandsEnvironmentalAssessmentAgencyChinaJapanIndiaUnitedStatesEuropeSouthKoreaTaiwanAustralia-50%0%100%200%300%400%60%40%20%0%ConnectivityandQoL-Figure2EmissionsConnectivityandQoL©MITTechnologyReview,2017.AllRightsReserved.4Toaccessthefullreport:mit-tr.co/ConnectivityQoLTofollowtheprojectonsocial:#ConnectivityQoLMITTechnolog