当前位置:首页 > 商业/管理/HR > 经营企划 > 企业要发展离不开企业文化的建设(商务管理专业__邓维
ABSTRACTii西南石油大学(高等教育自学考试)本科生毕业设计(论文)企业要发展离不开企业文化的建设的建设专业:商务管理姓名:邓维ABSTRACTiii摘要企业文化是指企业在经营管理过程中所创造的具有自身特色的物质财富和精神财富的总和。先进的企业文化,是企业在长期的生产经营和改革发展中沉淀、提炼而形成的,是企业生存和发展的内在动力,它是规范企业和企业员工行为的有力工具,是提升企业形象、增加企业价值的无形资产,它是企业核心竞争力的重要组成部分。优秀的企业必定有自己的优秀文化,优秀的企业文化可以促进优秀企业的形成和发展。良好的企业文化是企业生存和发展的原动力,是区别于竞争对手的最根本的标志。加强企业文化建设,必须结合自身实际,以人为本,促成企业与员工之间的信任与忠诚关系,营造愉悦和谐的工作环境,促进企业健康发展。本文探讨了企业文化的内涵、作用以及与企业发展的关系,并提出加强企业文化建设的策略。关键词:文化企业文化的建设核心竞争力企业文化的建设战略ABSTRACTEnterpriseculturereflectsanenterprise'smainstreamvalues,thegoodenterprisecultureforadevelopmentofenterpriseisindispensable,onlyconstructionoutagoodenterpriseculture,makeenterpriseandenterpriseculture,thecoordinationofthemutualcomplementeachotherandpromoteeachother,thencanmaketheenterpriselong-termandsustainabledevelopment.Enterprisehavetheirownspecialadvancedculture,relatesdirectlytoenterprisekeepinghealthydevelopment,preservesforeverthevitality.Tostrengthenthebuildingofenterpriseculture,mustABSTRACTivaccordingtoitsownreality,tograspthescienceoftheconstructionofenterpriseculturefunctionandmeaning.Enterprisecultureistopromotetheenterprisecompetitionoftheintangibleassets,istheenterprisesurvivalandthedevelopmentofthepowersource.Inthechangingmarketeconomy,tomaketheenterpriseconformtothetrendofreformandopeningupandbehealthydevelopment,cannotleaveenterprisecultureconstruction.Sowemustpayattentiontotheenterpriseculture.Withadvancedculturetoraisetheoverallenterprisecorecompetitiveability,leadingenterpriseinthenewtypeindustrializationpathforthehealthydevelopmentofthenewperiod,thisisthedirectionofenterprisecultureconstruction.Throughtotheenterprisecultureofthecontentsandfeaturesofresearch,iswedeepenedtothenighttheunderstandingoftheculturalenterpriseculture,fortheresearchandapplicationoflaidafoundation.Enterprisecultureandenterprisedevelopmentarecloselyrelated,enterprisecultureontheimplementationofthestrategyoftheenterprise,inthehumanresourcesmanagementanditsapplicationinthecorecompetitivepowerofenterpriseapplicationplaysavitalrole.Althoughweintheenterpriseculturemadesomeachievements,butthere'sstillthedeficiency,inthispaper,thetrendofthedevelopmentofenterprisecultureandenterpriseculture,theexistingproblemsinthemanagementofandtheproblemsexistingintheenterprisecultureconstructioninChina,theproblemsexistedinthedeepresearch,andputforwardthecorrespondingcountermeasuresandsolutions.Keywords:culture;Enterpriseculture;Enterprisescorecompetitiveness;Enterpriseculturestrategy目录I目录第一章企业文化的含义···············································································11.1企业文化的内容与特征··········································································11.2企业文化建设结构···············································································41.3企业文化的建设研究的目的和意义························································5第二章我国企业文化建设的现状···································································82.1我国企业文化建设的战略实施·································································82.2企我国企业文化建设的现状在人力资源管理中的应用··································112.3我国企业文化建设的现状在企业核心竞争力的应用·····································16第三章我国企业文化的建设存在的问题························································203.1中国现代企业文化的建设的发展趋势····················································203.2我国企业文化的建设管理中存在的问题及解决对策··································223.3我国企业文化的建设的现状分析及建设思路··············································25第四章我国企业文化建设发展中存在问题的原因············································204.1中国现代企业文化的建设···································································204.2我国企业文化中存在的问题································································224.3我国企业文化建设发展中存在问题的原因·················································25参考文献···································································································28致谢·········································································································39目录II第一章企业文化的内容与研究1第一章企业文化的含义1.1企业文化的建设的内容与特征1.1.1企业文化的建设的产生与定义1.企业文化的建设理论的产生(一)企业文化的积极因素对企业发展产生积极深远影响企业文化的组成结构综合了大量积极有利因素,一切都以有利于企业生存和发展为基本思路,长期受到良好企业文化启发和熏陶的员工,必然会形成强烈的责任意识、敬业意识、奉献意识等,时刻以企业文化的先进理念衡量自己的业绩成果,检讨自己的行为举止,哪些是有利于企业发展的,哪些是有悖于企业发展的,容易作为判断是非功过的标准,经过进一步宣传灌输,员工便能自觉自愿履行职责义务,“有则改之,无则加勉”,优秀员工必然会越来越多,见贤思齐,最终激励和鞭策全员共同进步。企业发展了,员工才能进步,反之,员工努力了,企业才能发展,二者相互关联,唇齿相依,良好的企业文化促使更多优秀人才为企业发展献计献策、尽心竭力,有了共识,文化就会纵深发展、遍地开花,“上下一心,其力断金”,企业文化威力无穷、魅力无与伦比,关键时刻起到“四两拨千斤”的良好效果,为营造和谐的企业文化氛围创造有利条件。(二)企业文化提升企业核心竞争力企业文化具有引导、激励、凝聚、约束和协调功能,是一个庞大而有机的整体,涵盖了企业经营发展中的任何一个环节,企业运营环环相扣、协调统一、无缝连接才能实现又好又快发展。例如安全文化必然会强调全员安全生产,认真执行安全制度和操作规程,有效控制事故灾害,减少和避免人身财产损失,最大的节约是安全、最大的浪费是事故,安全生产既能降低生产成本,又能促进和谐稳定;节能减排文化必然会约束全员厉行节约、爱护环境,使生产资料或原材料做到物尽其用,避免大手大脚、铺张浪费的不良现象,降低生产成本,追求利益最大化,起到节能增效、绿色环保良好效果;质量文化必然会引导全员精益求精、态度严谨、追求卓越,确保产品质量,对企业负责、对社会负责、对消费者负责,提高企业信誉度。企业文化功能的充分发挥将会转变为强大的生产力,生产力水平提升企业市场竞争力,从而全面提升企业核心竞争力。企业文化是企业灵魂所在,为企业生存和发展提供了不竭的动力,企业文化包罗万象,时刻体现在企业运营的所有环节,企业文化为打造企业核心竞争力、构建和谐企业起到至关重要的作用。第一章企业文化的内容与研究21.1.2企业文化的建设研究的特征1.企业文化的建设的一般特征(1)客观性。企业文化的建设不但是企业生产经营、行政管理理念和经验的科学反应和凝结而且也是社会文化和和企业实践的融合。作为前者,它在企业长期生产经营实践中逐步形成,反映了企业基本的精神风貌。无论人们对其意识与否,认识到何种程度,他都是一种客观存在,而且直接关系着企业的成败兴衰;作为
本文标题:企业要发展离不开企业文化的建设(商务管理专业__邓维
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