Speaker:LiSiqiUtopiaLimitedLiabilityCompanyNameServicePhilosophyAlwaysatyourserviceTeamPrincipleDevelopmentIdealCompanymissionEnterpriseculturePassionDevotionEfficiencyResponsibilityPrudentmanagementPremiumservicesFaithfultreatmentLeadingservicesinmentalhealthEverlastingeffortcreatesUtopiasIntroductionProspectAnalyse1CorporateStrategy2Corecompetitiveness3FinancialPlan4ManagementCompany5ProspectAnalysePsychologicalproblemshavebecomethetopincentiveofsuspensionanddrop-outofschoolPsychologicalproblemistheprimecauseofsuicideamonguniversitystudentsthelackingofsocialsupportingsystemmeansnoopportunitiesforoverseasstudentstocommunicate——MentalStatusQuoEverytwoseconds,onediesofsuicideTheinternationalmarketcouldalsobecomparedasvacancy.WithanincreasingnumberofChineseoverseastudents,wepredictvastmarketspace.themarketcapacitywouldbe576millionFirst—moveradvantagethemarketcapacitywouldbemorethan1.12billionProspectAnalyseDomesticmarketAnalysisofEnvironmentForeignmarketTheindustrywillgrowrapidlyandeventuallybecomeafixedmarketinthenext3to5years.MarkettrendsProspectAnalyseParks,PsychologicalConsultations,Pubsnoneofthemcouldcombineentertainmentwithpsychologicalalleviation.ACryingbarandEmotioncatharsisbarThesebarsfocusonalleviationofpressuretemporarilyandfailtosolvepsychologicalproblems.craftbrothercompetitionintertypecompetition——AnalysisofcompetitionCorporateStrategy4PprincipleCorporateStrategyPRICEPROMOTIONPLACEPRODUCTCatharticmethodofemotion:Cryingbar、Laughingbar、Talkingbar、CoolingdownbarPsychologicalrelaxation:Cafe、Chatroom、populaceBBSProfessionalpsychologicalconsultation:Meditationroom、PsychologicalconsultingroomProvideservicesinuniversitytownCorporateStrategyDATAACCESSIBILITYINTELLIGENCEACCURATEPRECISION,DETAILProductNetworkPlatformDirectMarketingCampusCooperationCorporateStrategyDATAACCESSIBILITYINTELLIGENCEACCURATEPRECISION,DETAILPlaceCorporateStrategyDATAACCESSIBILITYINTELLIGENCEACCURATEPRECISION,DETAIL1.Theserviceforordinaryconsumers:2.Marketsurveyandanalysis3.Varioustypesofproductcostsandtheexpectedprofitmargins4.Comparingourpricewithothers’5.Combiningthecompany'searningsgoalswiththefirstthreepoints6.Theserviceforthestudent7.Establishinglong-termcooperationwithuniversity8.Studentwillreceivethehalf-profitconsumerpricingmodelsPriceCorporateStrategyDATAACCESSIBILITYINTELLIGENCEACCURATEPRECISION,DETAILPromotionAdvertisingSponsoringNetworkPlatformSMSPlatformAnnualActivitiesProspectAnalyse1CorporateStrategy2Corecompetitiveness3FinancialPlan4ManagementCompany5Corecompetitiveness——ThecompetitiveadvantageofcompetitorsEnterpriseadvantagefactorBarKTVCoffeéshopUtopiaStoredecorationSimple,characteristicLuxuryComfortable&armOriginal&CreativeFormsofconsumptionsimple,noisyOversimplifiedOversimplifiedPublicVariousformsgoodtokeepPrivacyeasethebadfeelingsornotBeableto,butnotthePermaneBeableto,butnotthePermanentBeableto,butnotconducivetoBeableto,andconducivetoemotionalStoredecorationSimple,characteristicLuxuryComfortablewarmOriginal&CreativeAdvantagecomparewithEntertainment-orientedsitesOtherventserviceindustriesUtopiaStoresizesmalllargeservicesOversimplifiedAwiderangeofservicesServiceobjectOnlytogiveventtoemotionsthenatureofpromotingahealthyoutlet,leadingthehealthylifelocationremoteareas,easilyleadtopeoplemisunderstandingDowntownareaahealthystrivetocreateahealthyoutletlifestylefashionAdvantagecomparewithCraftbrotherProfessionalpsychologicaltreatmentroomUtopiaScaleWhetherSmallLargeprofessionalYesYesConsumerpricesHighLowPossibleconsumerPeoplewithmentalillnessPeoplewithPressureandthebadmoodAdvantagecomparewithprofessionalpsychologicaltreatmentroomCorecompetitiveness——TheCompetitiveEdgeofUtopiaTeachingwithentertainmentModelOfferinginternshipsandsettingupascholarshipforundergraduateHumanresourcecompetition1Directsalesfocusingonconsumers2Cooperationwithuniversities3CompanywebsiteMulti-channelcompetitionUnfixedservicemodelandunlimitedinnovationarethekeyofcompetitiveedgesofUtopia.DifferentiationFirst-moveradvantangeCooperationwithuniversityBrandeffectCorecompetitiveness——TheCompetitiveEdgeofUtopiaModel•Attractivetostudentsintheuniversitytowns•Actaccordingtoactualcircumstances•Abreactionpositivelyratherthanpassively•Cooperationwithuniversities•Campusbrand•PsychologicalservicesFinancialPlanInvestmentRisk&profitFinancialPlan——InvestmentTotalmarketvalue80millionInitialstageSecondstageThirdstageForthstageTotalmarketvalue300millionTotalmarketvalue12.8millionTotalmarketvalue5.5millionVenturecapital80%Venture20%InitialstageVenturecapital54%Venture20%Newshareholders38%SecondstageVenturecapital38%Venture20%Newshareholders38%Secondphase29%ThirdstageListedFinancialPlan——Risk添加标题RiskofMarketSubstitutes&SimilarServicesDemanderisclosenessTheprojectisaone-time,reusable,low-costandhigh-profitinvestment.ListedinHongKongortheMainlandSmallBusinessListingSelltheCompanythroughRestructuringFinaldevelopmentTherateofreturnstaysabove80%whentheprofitrangeswithin20%theannualdividendcanbeashighas50%ofthenetprofit.RiskofInvestmentManagementCompanyManagement