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1EvaluationWarning:ThedocumentwascreatedwithSpire.Docfor.NET.课时阅读训练二Period2ReadingandVocabulary要点讲解课Ⅰ.阅读理解ASportsaccountforagrowingamountofincomemadeonthesalesofcommercialtimebytelevisioncompanies.Manytelevisioncompanieshaveusedsportstoattractviewersfromparticularsectionsofthegeneralpublic,andthentheyhavesoldaudiencestoadvertisers.AnattractionofsportprogramsforthemajorU.S.mediacompaniesisthateventsareoftenheldonSaturdayandSundayafternoons—theslowesttimeperiodsoftheweekforgeneraltelevisionviewing.Sporteventsarethemostpopularweekendprograms,especiallyamongmaleviewerswhomaynotwatchmuchtelevisionatothertimesduringtheweek.Thismeansthetelevisionnetworksareabletoselladvertisingtimeatrelativelyhighpricesduringwhatnormallywouldbedeadtimeforprogramming.Mediacorporationsalsousesportstoattractcommercialsponsorsthatmighttaketheiradvertisingdollarselsewhereiftelevisionstationsdidnotreportcertainsports.Thepeopleintheadvertisingdepartmentsofmajorcorporationsrealizethatsportsattractmaleviewers.Theyalsorealizethatmostbusinesstravelersaremenandthatmanymenmakefamilydecisionsonthepurchasesofcomputers,carsandlifeinsurance.Golfandtennisarespecialcasesfortelevisionprogramming.Thesesportsattractfewviewers,andtheratings(收视率)areunusuallylow.However,theaudienceforthesesportsisattractivetocertainadvertisers.ItismadeupofpeoplefromthehighestincomegroupsintheUnitedStates,includingmanylawyersandbusinessmanagers.Thisiswhytelevisionreportingofgolfandtennisissponsoredbycompaniessellinghigh-pricedcars,businessandpersonalcomputers,andholidaytrips.Thisisalsowhythenetworkscontinuetocarrytheseprogramsregardlessoflowratings.Advertisersarewillingtopayhighfeestoreach2high-incomeconsumersandthosemanagerswhomakedecisionstobuythousandsof“companycars”andcomputers.Withsuchviewers,theseprogramsdon’tneedhighratingstostayontheair.【语篇概述】本文主要是讲体育赛事决定电视台的收视率,也决定了电视广告的收入。1.Televisionsportprogramsonweekendafternoons.A.resultinmoresporteventsB.getmoreviewerstoplaysportsC.makemorepeopleinterestedintelevisionD.bringmoremoneytothetelevisionnetworks【解析】选D。细节理解题。根据第二段最后一句可知,周末下午的电视体育节目给电视网络带来了更多的收益。2.Inmanyfamilies,menmakedecisionson.A.holidaytripsB.sportsviewingC.televisionshoppingD.expensivepurchases【解析】选D。细节理解题。根据第三段最后一句可知,购买电脑、汽车和保险之类贵重的东西通常由男性做主。3.Theratingsarenotimportantforgolfandtennisprogramsbecause.A.theiradvertisersarecarmakersB.theirviewersareattractedbysportsC.theiradvertiserstargetatrichpeopleD.theirviewerscanaffordexpensivecars【解析】选C。推理判断题。由最后一段可知,高尔夫和网球节目的观众大都是高收入人群,它们的广告商瞄准(targetat)的是richpeople,所以收视率低对它们并不重要。4.Whatisthepassagemainlyabout?A.Televisionratingsaredeterminedbymaleviewers.B.Richviewerscontributemosttotelevisioncompanies.C.Sportsaregainingimportanceinadvertisingontelevision.D.Commercialadvertisersarethemajorsponsorsofsportevents.【解析】选C。主旨大意题。本文主要是讲体育赛事决定电视台的收视率,从而也决定了电视广告的收入,再根据本文主题句(topicsentence)即第一段第一句“Sportsaccountfor3agrowingamountofincome...”可知,选C。BCrossingyourlegsisanextremelycommonhabit;mostpeopledon’tevennoticethatthey’redoingitwhentheysitdown.Whileyoumayfinditcomfortabletositwithonekneecrossedovertheother,itmightbecausinghealthproblemsthatyouarenotawareof.AstudypublishedinBloodPressureMonitoringstatedthatsittingwithyourlegscrossedcanincreaseyourbloodpressure.Thereasonforthisisthatthebloodinyourlegshastoworkagainstgravitytobepumpedbacktoyourheartandthatcrossingonelegovertheotherincreasesresistance,makingitevenharderforthebloodtocirculate.Thiscausesyourbodytoincreaseyourbloodpressuretopushthebloodbacktotheheart.Youwon’tfeelanyimmediateeffects,butrepeated,drawn-outincreasesinbloodpressurecancauselong-termhealthissues.So,planningtositforalongperiodoftime,don’tkeepyourlegscrossed.“Crossingyourlegsatthekneecanalsocausepressureonthemajornerveinyourlegthatpassesjustbelowyourkneeandalongtheoutsideofyourleg,”explainsRichardGraves,amedicalexpert.Thispressurecancausenumbnessandtemporaryparalysis(麻痹)ofsomeofthemusclesinyourfootandleg,preventingyoufrombeingabletoraiseyourankle—whatweknowasthat“pinsandneedles”sensation.Whilethefeelingofdiscomfortmayonlylastaminuteortwo,repeatedlycrossingyourlegsuntiltheyfeelnumbcancausepermanentnervedamage.Sonexttimewhenyousitdown,trytogetyourselfinthehabitofsittingwithbothofyourfeetonthefloor.Notonlywillithelpyourpostureandstability,butitwillalsosaveyourhealthinthelongrun.【语篇概述】本文是科普小品文。短文告诉我们,翘二郎腿是人们常见的一个习惯性的动作,殊不知,这一习惯会导致很多健康问题。5.Whatcanwelearnaboutcrossingone’slegs?4A.Itisaverybadsocialhabit.B.Itisusuallypracticeddeliberately.C.Itcandoharmtopeople’shealth.D.Itcanmakeothersfeeluncomfortable.【解析】选C。细节理解题。由第一段末句中“...itmightbecausinghealthproblemsthatyouarenotawareof.”可知答案为C。6.Accordingtothestudy,sittingwithyourlegscrossedcan.A.affectyourbloodpressureB.resistgravityeffectivelyC.leadtoheartattackseasilyD.improvethefunctionoflegs【解析】选A。推理判断题。根据第二段首句中“increaseyourbloodpressure”这一信息可知答案选A。7.Inthethirdparagraph“pinsandneedles”probablymeans.A.slightsharppainsB.beingalittlenervousC.seriousmuscleinjuriesD.beinghighlyflexible【解析】选A。词义猜测题。由所在句开头的“causenumbnessandtemporaryparalysis”及下一句“thefeelingofdiscomfort”,再结合pin(大头针)和n