上海交通大学硕士学位论文启东市吸引新加坡投资策略选择姓名:周春雷申请学位级别:硕士专业:工商管理指导教师:任荣明20070128THESTRATEGYSELECTIONFORQIDONGCITYTOATTRACTINVESTMENTFROMSINGAPOREABSTRACTQidongcityofJiangsuprovince,asaboomingcoastlinecityofeasternChina,hasachievedgreatsuccessinits’openingeconomysincethecountryadoptedtheopen-to-the-outsidepolicyover20yearsago,andhasupgradedit’sscaleandqualityofattractingtheforeigninvestmentsteadily.Inordertokeeptheleadingpositioninopeningeconomyamongthecountylevelcities,theQidongmunicipalgovernmentdecidedtosetuptheoverseasrepresentativeofficesattheendof2003,aimingtostrengthentheeconomicandcommercialrelationshipwiththeforeigninvestors,especiallytoattractmoreinvestmenteffectively.Attractingforeigninvestment,commonlynamedforeigninvestmentpromotion,meanstheintegratedmeasuresshouldbetakentopromoteforeigninvestment,afterconsideringthefactorssuchaspolicy,resource,investmentdemand,marketconditionsetc,whichincludethepromotionskillstoestablishthegoodimage,thesalesskillstogeneratetheprojectsandachievethecontracts,theserviceskillstoensurethesmoothoperationofcurrentprojectsandexpandnewinvestment.Themainpurposeofinvestmentpromotionistoreducethecostandriskofinvestmentforinvestors,consideringthecomparableadvantagesoftheregionandforeigninvestors’demands,soastoreachthegoaltoattracttheforeigninvestment.ThisthesisfirstlyanalyzedthecurrentstatusofQidongeconomicandsocialdevelopment,it’splanningforthenextfiveyearsandtheforeigninvestmentpromotionaswell;secondlyanalyzedtheeconomicdevelopmenthistory,industrydevelopmentmodelsofdifferentstage,industrypolicyofSingapore,andthehistory,stylesandtrendofit’sinvestmenttoChina;andthentriedtofindthesuccessreasonsofSuzhouSingaporeindustryparkinforeigninvestmentpromotionwhichcouldbeadoptedinQidong,thenbroughtoutthestrategyselectionforQidongcitytopromoteinvestmentfromSingapore:“focusonthebasisofdifference”,afterfullyanalyzingtheinsideandoutsideenvironmentwhichQidongarefacingto;finallytheauthorbroughtoutthespecificmeasurestoimplementthestrategy.KEYWORDS:foreigndirectinvestment,attractforeigninvestment,strategyselection,focusonthebasisofdifference2007128____200712820071282020056223.7120012005546952753560660315.1%12.5%1.4%13.3%-0.5%20052004MBA12060209020902080901.1TheTheoryofMonopolisticAdvantage(Hymer),(Kindleberger)MBA22080,1.2(ThetheoryofProductLifePeriod)RaymondVernonMBA3MBA41.3(TheTheoryofInternalization)(Buckley&Cason)(Rugman)()1231234MBA51.4(TheTheoryofComparativeAdvantage)2070(KiyoshiKojima)1.5(TheEclecticTheoryofInternationalProduction)(JohnDunning)()MBA6123MBA72.15011611572005212.5104.51.711611,70320052,80046()()()2.22009MBA82015GDP500GDP18%GDP44,500200515.2:49.2:35.62010854385025.5%2022%GDP10%1,00070%14014%1032%2055%3%100%95%95%100%-0.58070%100%90%40%20%20%20,00011%9,4009%355035%79MBA9MBA103.11480199219927----20028----3551996-20053-1MBA113-1%200517,1004741200411,6001385820034,8621079620022,338579720011,480116120001,32699519991,206102319981,094130119979681634199683212223.220054324.363-1MBA123—1FIGURE3-1Top10CountriesandRegionswhereForeignInvestmentComefrom3.5782%0.6314.6%0.163.4%3-214.60%82.00%3.40%3-2FIGURE3-2Percentageofforeigninvestmentin3industries01000200030004000500060007000MBA13()5003.3MBA144.1682.760401.71965“”207019654020058%2005GDP324004.210%MBA15196170JTC10%1979196510%3.3%GDP196515%27%8019851.6%6.8%22%19861998909060200048%55%7,000MBA168.5%GDP198620%26%1998620902000720006102010154.312600MBA173100%900420%100%15%5651011MBA1864533406197419859050%2120%60%30100900741%37%1/410200578%MBA1988090198640MBA205.11981801994—199819981399082%1998199720029.112002MBA2114,367532277.41990-20055-11990—20055-11990—20055-25—11990721.040.519911691.5549.960.5815.4819927429.97542.261.22109.521993175129.5195.934.9301.841994144337.7828.0711.8140.731995128186.73129.5718.6157.77199685163.14-27.1922.4420.56199773444.7-29.2126.116.33199856630.04-32.834.0430.42199950121.64-27.9726.25-22.9200062220.3-5.821.7-20.4200167519.84-2.321.44-1.23200293027.8540.423.3792003145341.5649.2322.33-4.52004135044.226.420.08-8.92005121752.1417.922.049.7714367532277.4:MBA22:5—11990—2005FIGURE5-1StatisticDataofSingaporeInvestmentProjectinChinafrom1990-2005010203040506070809010019901992199419961998200020022004:5—21990—2005FIGURE5-2StatisticDataofSingaporeInvestmentinChinafrom1990-2005050010001500200019901992199419961998200020022004MBA235.22012MBA24T37,0005003005.3415.88%15.5%4%MBA252341234MBA26MBA2761121992199422619945121221994200112MBA2834126820012001199962820011135%65%1210127034520002005343%MBA29413%1042%150%2001200332005985454%7%15%GDP26%30%258109.686349%18%6%22%6010630005350085100ICTFT-LCDGDP5.80.34GDP2590902006810MBA3062MBA316312MBA327.17.1.119652006566.7%5MBA33153.251600TEUs1703,2001540077%14%8%1%MBA347.1.2SWOTStrength11/81/51/32200945MBA35345567(Weakness)123(Opportunities)12345MBA36(Threat)3264030005000020003007.1.3121347.2MBA377.3------------7.3.1MBA387-17—1FIGURE7-1OrganizationStructureofForeignInvestmentPromotionGroupMBA39MBA407.3.211GLC()l974(GOVERNMENTLINKEDCOMPANYGLC)21()7l3%2l%600MBA412ForbesAsia2006404028015024933643451761178.885.594.