建立战略中心型组织卡普兰绝对原创,包括战略地图,请朋友自己翻译吧,就此还学学外语,要不忘光了!2BuildingStrategy-FocusedOrganizationswiththeBalancedScorecardDr.RobertS.KaplanMarvinBowerProfessorofLeadershipDevelopmentHARVARDBUSINESSSCHOOLChairmanBALANCEDSCORECARDCOLLABORATIVE3HowDoWeIntegrateHumanCapitaltoOrganizationalStrategy?FinancialPerspectiveCustomerPerspectiveInternalPerspectiveLearning&GrowthPerspectiveStrategicCompetenciesStrategicTechnologiesClimateforAction•Roles•Skills•Applications•InfrastructureLeadershipTeamworkAlignmentCultureALIGNMENTOperationalExcellenceInnovationCustomerManagementProductivityGrowthSustainedShareholderValuePrice/QualityFinancialAdvisorIntegratedOfferingTrustedBrandUnderstandCustomerSegmentsDevelopNewProductsCross-SelltheProductLineShifttoAppropriateChannelMinimizeProblemsProvideRapidResponseCustomerValuePropositionResponsibleCitizenDiverseWorkForce4TheStrategyMapProvidesthePointofReferenceforAssessingStrategicReadinessAFinancialPerspectiveCustomerPerspectiveInternalPerspectiveLearning&GrowthPerspectiveLong-TermShareholderValueRevenueGrowthProductivityInnovativeProductKnowledgeablePartnerReliableDeliveryValueforMoneyOptimalStaffingSchedulesDiverseWorkforceHumanCapitalTechnologyTechnologyPartnershipInternalProductDevelopmentSolutionSellingRelationshipManagementJustInTimeInnovationCustomerManagementOperationsExcellenceBuildtheCommunityResponsibleCitizenTQMStableHigh-TalentWorkforcePartnerswiththeCustomerCustomerValueProposition1.StrategicCompetenciesUnderstandthecompetenciesneeded,thecompetenciesavailableandtheplantoclosethegap.2.LeadershipBuildacadreofleaderswhocanleveragehumancapitalforcompetitiveadvantage.3.Culture/StrategicAwarenessCreateanorganizationthatinternalizesthesharedvision,strategyandculturalvaluesrequiredtoexecute.4.StrategicAlignmentCreateanorganizationwherepersonalgoalsandincentivesarealignedwithstrategyandthatencouragespersonalcontribution.5.StrategicIntegrationCreateteamworkandculturetoencouragethesharingofknowledgeandexperienceneededbythestrategy.HumanCapitalCategory/ObjectiveMeasureofStrategicReadinessStrategicTalentGapKeyEmployeeRetentionLeadershipGapEmployeeSurveyofLeadershipEffectivenessCulturalAlignmentIndex%EmployeesUnderstandStrategyGoalAlignment(%)IncentiveAlignment(%)SharingAcrossBoundaries–BestPractice–KeyPeople–Teams–RewardsHumanCapitalReadinessReport•Whichskills?•Whatleadershipattributes?•Whatkindofculture?•Alignedwithwhat?•Whichbestpractices?5LinkingtheHROrganizationtoEnterpriseStrategyBHumanCapitalReadinessReportHumanCapitalDevelopmentProgramTheEnterpriseStrategyMapTheHROrganizationStrategyMapFinancialsCustomer(External)InternalProcessesLearning&GrowthShareholderValueGrowthProductivityCustomerValuePropositionInnovationCustomerManagementOperationsExcellenceGoodNeighborStrategicSkillsLeader-shipCultureAlign-mentLearningStrategicHumanCapitalPlanningStrategicHRManagementShareholderValueFinancialsClients&EmployeesHRProcessesHROrg.Learning&GrowthHREffectivenessHREfficiencyStrategicSkillsLeader-shipCultureAlign-mentLearningCompetencyDevelopmentLeadershipDevelopmentClimateGoals&IncentivesTeams&IntegrationHRSkills&LeadershipHRSystemsHRClimate6BuildanIntegratedProgramforHumanCapitalDevelopment1.StrategicCompetencies2.Leadership3.Culture/Awareness4.Alignment5.TeamworkHumanCapitalCategory/ObjectiveMeasureofStrategicReadinessStrategicTalentGapKeyEmployeeRetentionEmployeeSurveyofLeadershipEffectivenessCulturalAlignmentIndexGoalAlignment(%)IncentiveAlignment(%)SharingAcrossBoundaries–BestPractice–KeyPeople–Teams–RewardsHumanCapitalReadinessReportStrategicPrograms•Recruiting&Selection•Training&Development•Job/WorkDesign•LeadershipDevelopment•SuccessionPlanning•GovernanceProcess•StrategyManagement•Communications•ChangeManagement•LeadershipDevelopment•PerformanceManagement•TotalCompensation&Reward•PositiveWorkEnvironment•KnowledgeManagement•OrganizationEffectiveness•StaffRotationMeasures(LeadIndicators)Hoursoftraining(StrategicFocus)FillRate(%open“hotskills”)%internalvsexternalhires%participationinleadershipcourses%employeesregularlysurveyedCultureassessmentPersonalgoalslinkedtoBSC(%)%receivingincentivecompensation%usingknowledgesharingchannelsHumanCapitalDevelopmentProgramTargets•10%•95%•100%(improvekeydeficiencies)•80%•100%•100%•100%(vs.plan)StrategicProgramBudget$XXX$XXX$XXX$XXX$XXXB7FinancialServicesCompanyAlignsitsHumanResourceswiththeStrategyOperationalExcellenceInnovationCustomerManagementProductivityGrowthSustainedShareholderValuePrice/QualityFinancialAdvisorIntegratedOfferingTrustedBrandUnderstandCustomerSegmentsDevelopNewProductsShifttoAppropriateChannelCross-SelltheProductLineMinimizeProblemsProvideRapidResponseCustomerValuePropositionResponsibleCitizenDiverseWorkForceFinancialPerspectiveCustomerPerspectiveInternalPerspectiveCertifiedFinancialPlannerQualityManagersCallCenterRepsCommunityRecruitersConsumerMarketingStrategicCompetenciesInformationCapitalClimateforActionTelemarketerJointVentureManagersSolutionSelling/RelationshipManagementProductLineKnowledgeCertifiedFina