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必修4Unit1Advertising课前三言两语三言1.Thoughanadhasbroughtusgreatconvenience，ittroublesusalotatthesametime.2．Whereveryougo，whateveryouseeandwheneveryoulook，youwilleasilyfindtherearemanyadsaroundyou，suchastoyadsonTV，foodadsoncomputers，etc.3．IfyoufeelthatIamsuitedforthejob，pleaseinformmeofthetimeofaninterviewatyourconvenience.两语1.在今天的《中国日报》上读过你们招聘秘书的广告后，我想应聘这个职位。After____________________________intoday'sChinaDaily，Iwant_______________________.2．你们在4月10日《学生日报》上刊登的招聘网络工程师的广告令我感兴趣，因为你们描述的职位听起来正是我要寻找的。YouradforanetworkengineerintheApril10thStudentDailyinterestsme_______________________________________________________________________________________.readingtheadforasecretarytoapplyforthepositionbecausethepositionthatyoudescribesoundsexactlylikethekindofjobIamseeking基础知识梳理[单词拼写应用]核心单词1．______vt.&n．设计2．___________vt.推荐；建议，劝告；介绍3．___vt.&vi.以……为目标；瞄准n．目的，目标4．______vi.有吸引力；呼吁，恳请n．吸引力；呼吁，恳求5．_______n．便宜货；协议vi.讨价还价6．_________vt.&vi.做广告，宣传7．____vt.敦促，力劝；竭力主张n．强烈的欲望，冲动designrecommendaimappealbargainadvertiseurge[语境运用]用所给词的适当形式填空1．(2019·天津卷)Mostcollegesnowofferfirstyearstudentsacoursespecially________(design)tohelpthemsucceedacademicallyandpersonally.2．(2019·全国卷Ⅲ)Ourhostssharedmanyoftheirexperiencesand_____________(recommend)wonderfulplacestoeat，shop，andvisit.designedrecommended3．(2019·北京卷)EarthDay，markedon22April，isanannualevent______(aim)toraisepublicawarenessaboutenvironmentalprotection.4．Mymotherisalways______(urge)metodomyhomeworkasquicklyaspossible.5．Thetradeunion_________(bargain)thatitsmembersshouldhaveanotherweek'sholiday.6．Thenextday，anearnesteditorwroteaneditorial.He________(appeal)toeveryonetohelpeachother.aimingurgingbargainedappealed拓展单词1．consultvt.咨询；请教→__________n．顾问2．benefitvt.&vi.使受益；得益于n．益处；奖金；救济金→__________adj.有益的，有帮助的3．persuadevt.说服，劝说；使信服→__________adj.有说服力的；劝诱的→__________n．劝说，说服(力)consultantbeneficialpersuasivepersuasion4．shockn．震惊，惊愕vt.使震惊，使惊愕→________adj.令人震惊的→_______adj.震惊的5．determinevt.确定，查明；决定；裁决→__________adj.坚决的，果断的，有决心的→_____________n．决心，果断shockingshockeddetermineddetermination[语境运用]用所给词的适当形式填空1．Hetriedto________herbutfailed.Itappearedthathis__________wasn't__________atall.(persuade)2．Cyclingishighly__________toourhealth.Thatistosay，wecangetmuch_______fromcycling.(benefit)3．Hewas_______atthe________news，forIcouldseehis_______lookonhisface.(shock)persuadepersuasionpersuasivebeneficialbenefitshockedshockingshocked4．Sheisa__________girl，soweknowthatonceshe______________todosomething，shewillmakeherdreamcometruewithgreat_____________.(determine)5．Therearesome___________inourclub.Ifyouhaveanyquestion，youcan_______themwithoutdelay.(consult)determinedhasdetermineddeterminationconsultantsconsult阅读单词1．cancern．______2．campaignn．_______________________________________________3．softwaren．_____4．aspectn．___________5．targetn．____________vt._____________________癌症运动(为了某种目的而进行的一系列有计划的活动)软件方面；层面目标；靶子瞄准；以……为目标6．updatevt.&n．______________________________7．median．___________________________8．mentaladj.________________________________9．motton．_____________________10．yummyadj.____________________更新；使现代化；提供最新信息大众传播媒介，大众传播工具心理的；思想的；精神的；智力的座右铭；格言，箴言味道好的，好吃的1．(2017·全国卷Ⅰ)Igavethehomeownerarecordingofthehungerscreamsofowlchicks.Theseadvertisethepresenceofchickstoadults.______________2．(2017·全国卷Ⅱ)Theypumpoutperfumesdesignedtoattractdifferentinsectswhoarenaturalenemiestotheattackers._________vt.通告；告知vt.意图3．(2017·全国卷Ⅱ)Throughtheyears，I'drunintoformerstudentswhowouldprovideupdatesonoldclassmates.____________4．(2017·全国卷Ⅰ)Ineverfeltanurgetolearnanysignlanguagebefore.________________________n.最新消息n.强烈的愿望，迫切的要求[短语多维应用]高频短语1.___________旨在，目的是2．__________提前3．_________涉及，关于；处理，应付4．____________________劝阻某人……5．______________欺骗；捉弄[语境运用](填入一个适当的词)Whenitcomestoadvertisements，weknowthatpublicinterestadvertisementsaremeant①__servethepublic.Theydon'tplaytricks②__us，butdeal③____widespreadsocialconcerns.Theyaimtoteachusandhelpusleadbetterlives.bemeanttoinadvancedealwithdiscouragesb.from...playtricksontoonwith高频短语6.________免费7．______________把……表达清楚8．___________________欺骗某人做某事9．________上……的当，受……的骗[语境运用](填入一个适当的词)Moreandmorecheatshavefocusedtheireyesontheelderly.Theyfooltheoldpeople④____buyingwhatarecalledhealthcareproducts.Eveniftheirchildrenhavegotthetruth⑤______totheold，someofthemstillfall⑥___thecheats.forfreegetsth.acrossfoolsb.intodoingsth.fallforintoacrossfor高频短语10.__________相信11．________死于……12．__________弄清楚，弄懂；计算出13．_________吸引，引起兴趣；呼吁14．__________________关心；挂念[语境运用](填入一个适当的词)Ourclassdidmarketresearchonsmokingseveraldaysago，andallofuswereamazedbythefactthatsomanypeopledie⑦____diseasesrelatedtosmoking.Wearesoconcerned⑧_____itthatwearedeterminedtolaunchacampaigntoappeal⑨__peopletostopsmoking.believeindiefromfigureoutappealtobeconcernedaboutfromaboutto[句式结构仿写]教材原句背诵句式仿写应用1.evenif/though引导让步状语从句Evenifanaddoesnotlie，itdoesnotmeanitisaltogetherinnocent.(2019·浙江卷)尽管所有的音乐团体都有一种共同的精神，但他们演奏的音乐却截然不同。______________________________________amongallmusicgroups，theymakeverydifferentmusic.Evenif/thoughthereisacommonspirit2.whenitcomesto...“当谈及……的时候”Whenitcomesto