赢利能力不同的跨国公司技术转让策略的演化博弈分析

13120102IndustrialEngineeringJournalVo.l13No.1February2010:20090706:(70825005);(NCET060749);(y3080010):(1964),,,,,.1,2,1(1.,510006;2.,515063):,,,,,;,:;;:F752.67:A:10077375(2010)01000505AnalysisofTechnologyTransferStrategiesofMNCswithDifferentProfitMakingAbilitybyUsingEvolutionaryGameTheoryZhaoPeihua1,2,ZhangWeiguo1(1.SchoolofEconomicsandCommerce,SouthChinaUniversityofTechnology,Guangzhou510006,China;2.BusinessSchoo,lShantouUniversity,Shantou515063,China)Abstract:Itishighlyconcernedthatwhichtypesofmultinationalcompanies(MNCs)underwhatsituationarewillingtotransfertheirtechnologytoChinesecompanies.Byusingevolutionarygametheory,dynamicevolutionaryprocessisanalyzed.ItisfoundthatMNCsthatarepreparingtoenterChinawithhighprofitmakingability,ortheonesthatalreadyhavefactoriesinChinawithweakprofitmakingabilityaremorewillingtotransfertheirtechnologytoChinesecompanies.Keywords:multinationalcompanies(MNCs);technologytransfer;evolutionarygametheory(),,,,HuJefferson[1][2][3],[4][5],,,[6][7][8][9]13[10][11],,,,1,,,,1,2,,3,:,,4,2,2(K=2):k=1,k=22(N=2):1,2,R,()R(1/2),()(1-)R;L,L,(1-)L;:C1,C22.1,,,:,11R-L-C1,(1-)R-(1-)L-C2R-L-C1,00,R-L-C20,0p1(),q1(),s={(s11,s12),(s21,s22)}={(p,1-p),(q,1-q)}S=[0,1],s11=p,s21=q,,s12=1-p,s22=1-qr1=(1,0)11(),r2=(0,1)12()1:1()f1(r1,s)=q(R-L-C1)+(1-q)(R-L-C1);2()f1(r2,s)=q!0+(1-q)!0=0;f1(p,s)=pf1(r1,s)+(1-p)f1(r2,s)=p[q(R-L-C1)+(1-q)(R-L-C1)],1()f2(r1,s)=p[(1-)R-(1-)L-C2]+(1-p)(R-L-C2);2()f2(r2,s)=p!0+(1-p)!0=0;f2(q,s)=qf2(r1,s)+(1-q)f2(r2,s)=q{p[(1-)R-(1-)L-C2]+(1-p)(R-L-C2)]}:,,Malthusian[12],1()p∀/pf1(r1,s)61,:f1(p,s),p∀/p=f1(r1,s)-f1(p,s),p∀=p(1-p)[q(R-L-C1)+(1-q)(R-L-C1)](1),1()q∀/q=f2(r1,s)-f2(q,s),q∀=q(1-q){p[(1-)R-(1-)L-C2]+(1-p)(R-L-C2)]}(2)(1)(2)(t),(p0,q0)(1)(2),p0(1-p0)[q0(R-L-C1)+(1-q0)(R-L-C1)]=0;q0(1-q0){p0[(1-)R-(1-)L-C2]+(1-p0)(R-L-C2)]}=0(p0,q0),5():E1(0,0)E2(0,1)E3(1,0)E4(1,1)E5R-L-C2(R-L),R-L-C1(1-)(R-L)Friedman[13],,(Jacobian)(1)(2)J=p∀/pp∀/qq∀/pq∀/q=(1-2p){[(-1)R+(1-)L]q+(R-L-C1)}p(1-p)[(-1)R-(-1)L]q(1-q)(-R+L)(1-2q)[(-R+L)p+R-L-C2]detJ=(1-2p){[(-1)R+(1-)L]q+R-L-C1}(1-2q)[(-R+L)p+R-L-C2]-p(1-p)[(-1)R-(-1)L]q(1-q)(-R+L)trJ=(1-2p){[(-1)R+(1-)L]q+R-L-C1}+(1-2q)[(-R+L)p+R-L-C2]5detJtrJ222.1detJtrJE1(0,0)(R-L-C1)(R-L-C2)2(R-L)-(C1+C2)E2(0,1)-(R-L-C1)(R-L-C2)-(1-)R-(1-)L-(C1+C2)E3(1,0)-(R-L-C1)[(1-)R-(1-)L-C2]-(R-L-C1)-C2E4(1,1)(R-L-C1)[(1-)R-(1-)L-C2]-(R-L)+(C1+C2)E5(p0,q0)-p(1-p)q(1-q)(1-)(R-L)201RL+Cmin(CminC1C2,),E1(0,0),(ESS)(,)RL+Cmin,(R-L-C1)(R-L-C2)0,2(R-L)-(C1+C2)0,E1(0,0),detJ0,trJ0,2,E1(0,0)(ESS),RL+Cmin,2,E4(1,1),E2(0,1)E3(1,0)E5(p0,q0)(3),,E1(0,0)ESS()31detJtrJE1(0,0)+-ESSE2(0,1)--E3(1,0)--E4(1,1)++E5(p0,q0)-0,(RL+Cmin),,,2L+C2RL+C1(:C2C1),E2(0,1),(ESS)(,)1,,,RLC2,,7133L+C1RL+C21-(:C1C21-),E3(1,0),(ESS)(,)1,RLC1,,4Rmax(L+C2,L+C21-),E4(1,1),(ESS)(,)1,[Rmax(L+C1,L+C21-)],,,:2.2,,,,()(),4,R01,R02,2.14R01+R-L-C1,R02+(1-)R-(1-)L-C2R01+R-L-C1,R02-(1-)LR01-L,R02+R-(1-)L-C2R01,R022.11()Malthusian:p∀=p(1-p){[-(1-)R+L]q+R-L-C1)},(3)q∀=q(1-q){[-R+(1-)L]p+[R-(1-)L-C2]}(4)(3)(4)5():E1(0,0)E2(0,1)E3(1,0)E4(1,1)E5R-(1-)L-C2-R+(1-)L,R-L-C1-(1-)R+L(3)(4)J=(1-2p){[-(1-)R+L]q+(R-L-C1)}p(1-p)[-(1-)R+L]q(1-q)[-R+(1-)L](1-2q){[-R+(1-)L]p+[R-(1-)L-C2]}detJ=(1-2p){[-(1-)R+L]q+(R-L-C1)}(1-2q){[-R+(1-)L]p+[R-(1-)L-C2]}-p(1-p)[-(1-)R+L]q(1-q)[-R+(1-)L]trJ=(1-2p){[-(1-)R+L]q+(R-L-C1)}+(1-2q){[(-R+(1-)L]p+[R-(1-)L-C2]}5detJtrJ552.2detJtrJE1(0,0)(R-L-C1)[R-(1-)L-C2)]2R-L-(C1+C2)E2(0,1)-(R-C1)[R-(1-)L-C2]-[(1-)(R-L)+C1-C2)]E3(1,0)-(R-L-C1)[(1-)R-C2]-(R-L-C1+C2)E4(1,1)(R-C1)[(1-)R-C2]-[R-(C1+C2)]E5(p0,q0)-p(1-p)[-(1-)R+L]q(1-q)[-R+(1-)L]05R(1-)L+Cmin,E1(0,0),(ESS)(,)R(1-)L+Cmin,(R-L-C1)[R-(1-)L-C2]0,2R-L-(C1+C2)0,E1(0,0),detJ0,trJ0,581,:,E1(0,0)ESS,,5,E4(1,1),E2(0,1)E3(1,0)E5(p0,q0)(6),,E1(0,0)ESS()65detJtrJE1(0,0)+-ESSE2(0,1)--E3(1,0)--E4(1,1)++E5(p0,q0)-0,(R(1-)L+Cmin),,6(1-)L+C2RC1[:(1-)L+C2C1],E2(0,1),(ESS)(,)5,RL(1-)C2,,7L+C1RC21-[:L+C1C21-],E3(1,0),(ESS)(,)5,RLC1,,8RC1+C2,E4(1,1),(ESS)(,)5,,(L),,:31),(15),;(48),2),,(RL+Cmin),,(R(1-)L+Cmin)3),,,:,L[Rmax(L+C1,L+C21-)],4)23,,,,:C2C1,L+C2L+C1,2,;,C1C2,L+C1L+C2,3,5)67,,,,(1-)L+C2L+C1,,,,(下转第14页)913,QQ,IM,QQIM,,,,,:[1]BuckleyPJ,CassonM.Analyzingforeignmarketentrystrategies:extendingtheinternalizationapproach[J].JournalofInternationalBusinessStudies,1998,29(3):539563.[2]BarneyJB.Firmresourcesandsustainedcompetitiveadvantage[J].JournalofManagement,1991,17(1):99120.[3].[J].,2001(8):1215.[4],.:[J].,2002(10):811.[5]∀.[M].:,2003.[6]PrahaladCK,HamelGary.Thecorecompetenceofthecorporation[J].HarvardBusinessReview,1990,68(3):7991.[7]HamelGary,PrahaladCK.Corporateimaginationandexpeditionarymarketing[J].HarvardBusinessReview,1991,69(4):8192.[8].[J].,2006(11):2021.[9].QQ[J].,2005(2):2426.[10].[J].,2005(5):1718.[11],.[J].,2003(1):1315.(上接第9页):[1]HuA,JeffersonG.FDI.Technologyinnovationandspillover:evidencefromlargeandmediumsizechineseenterprises[M].MimeoWaltham,Massachusetts,UnitedStates:BrandeisUniversity,2001.[2],,.[J].,2000,21(3):2328.[3],.FDI[J].,2002(7):516.[4],.[J].,2000,32(2):7073.[5].:[J].,2005,15(2):5255.[6]Me