中小型货代企业的组织再造

上海交通大学硕士学位论文中小型货代企业的组织再造姓名：汪惠玲申请学位级别：硕士专业：工商管理指导教师：黄丹20090524--THEORGANIZATIONREENGINEERINGFORSMALLANDMEDIUM-SIZEDFREIGHTFORWARDINGCOMPANIESABSTRACTThispaperaimstochangethepresentsituation,inefficientandslowdevelopment,ofnumberofsmallandmedium-sizedfreightforwardingcompaniesthoughorganizationreengineering.Asaresult,theorganizationalstructureofenterpriseswillbeinlinewiththestrategicobjectives,thecorecompetitivenesswillbeenenhancedandthestrategicobjectivesoftheenterprisecanbereached.Firstofall,it’saconceptualintroductionanddiscussiononthefreightforwardingindustryandtheorganizationalstructure.Thispassageforeshadowsabouttherorganizationreengineeringoffreightforwardingcompaniesinfollowing.Secondly,fromanalysisoftheexternalenvironmentandthekeyofcompetitivenessofthefreightforwardingindustrytoidentifythereasonofslowdevelopmentproblemofsmallandmedium-sizedfreightforwardingcompanyisduetoorganizationalproblems,meanwhiletodiscusshowtochoosethecorrectorganizationalstructurestepbystep.Third,thisarticlefocusesontheYueYanginternationalfreightforwardingcompanyasrepresentativesampleforsmallandmedium-sizedenterprises,analysistheenterprisesbusinessflowin-depth,soastoidentifythemostsuitableorganizationthatmatchtodevelopmentstrategyforsmallandmedium-sizedfreightforwardingcompanyforms,whichisthetechnicalfunctionsorganizationalstructure.Toimplementthisorganization,willre-integrationofbusinesssector,definethetasksofvariousdepartmentsandtheallocationofstaffresponsibilities,andfullyintegratethebuildingorganizationswiththecompetitivenessadvantageinthisindustry,designthematchingandefficientformoforganizationalstructure.Finally,thenewsystemofPerformanceAssessmenthasbeenproposed,whichisusingtheBalancedScorecardunderneworganizationalstructuretoensurethatmanagerscaneffectivelyimplementthestrategicplanforthedevelopmentofenterprises.KEYWORDS:freightforwardingcompanies,organizationreengineering,developmentstrategybalancescorecard200941020094102009410MBA170%MBA21111.1.150200340000800100080%70%75%1.1.2MBA31949220019551978199119941993510199419991600200212400030200416WTO1221MBA4200220131210MBA53470%MBA62212.1.1——2.1.2MBA712.3MBA841924“”“”5“”“”MBA96221MBA10223123,MBA11424123251MBA12//2/MBA1334CEOMBA14()5690MBA157MBA16331PoliticsEconomySocietyTechnology1PEST1Figure1Analysisoffreightforwardingindustryoutercircumstancesfactors3.1.1199219901993MBA172001WTO2004519163.1.22000200712MBA181Table1Theworldeconomytotalandthegrowthratefrom2001to200710%20012288362.920022954793.320033182324.720044154624.920054488084.420064843605.020075431164.92Table2Worldtradeingoodsstatisticsfrom2000to200710%%102000645412.810.4672520016187-4.1-0.66482200264874.83.567422003758016.95.278592004921021.69.5955920051047214.07.01084220061208316.08.51241320071390015.05.514200WorldEconomicOutlookdatabase.April2008,IMF.MBA193.1.319783.1.41DHL2004MBA2070%23.1.53+=3Table3Theenvironmentalfeaturesanalysisofdifferentindustries+=12+=12+=12+=12MBA211244Table3Thedifferentindustriesrequiredifferentorganizations1234512345123451234532MBA223.2.13.2.22008MBA233.2.33.2.4MBA243.2.5123433MBA25123456MBA264414.1.11999MBA274.1.222Figure2YueYangcompanyformerorganizationalstructure4.1.3ZIMOOCLCMAMSC42MBA284310123452008MBA29MBA30551525333Figure3StrategyandorganizationalstructurerelationalgraphMBA315.3.15.3.2123MBA3210055Table5Therelationshipbetweenthreestrategiesandorganizationalstructure200551233456MBA33545.4.1→→→→→→44Figure4YueYangcompanybusinessoperationalprocessesMBA345.4.212345.4.3MBA355Figure5YueYangcompanybusinessanalysisdiagram5.4.4MBA366Figure6YueYangcompanynewworkingprocessesdiagram55MBA3777Figure7YueYangcompanyneworganizationstructure565.6.1MBA385.6.25.6.3MBA395.6.46MBA406Table6Thesummaryofalldepartmentsfunction1234512341234123412MBA41577Table7Comparisonformerandcurrentorganizationalstruction/MBA427123458MBA436616.1.1BalancedScoreCard90·RobertKaplan·DavidNorton8MBA448Figure8Balancescorecardframeworkmap6.1.212345676.1.3MBA45626.2.112MBA4639MBA479Figure9YueYangcompanydevelopmentstrategyviewMBA486.2.23measurestargetsprogramsSMARTSpecialMeasurableAttainableRelevantTime-based89MBA498Table8YueYangcompanyperformanceassessmentindicatorsdecompositiontable20%40%20%20%MBA509Table9YueYangcompanydepartmentperformanceassessmentindicatorsanddetaileddescription1234567891)2)3)4)/5)6)7)8)9)1)2)3)4)5)6)7)8)9)1)2)3)4)/5)6)7)8)9)MBA51911)2)3)4)5)6)7)8)9)1)2)3)4)/5)6)7)8)9)1)2)3)4)5)6)7)8)9)10)11)1)2)/3)/4)5)6)/7)8)9)10)11)MBA52921)2)3)4)5)6)7)8)9)1)2)/3)/4)5)6)7)8)9)13636.3.1MBA536.3.2(1)2MBA543(4)MBA55MBA56[1]20021031[2]2006118284[3]20056102314[4]20059345351[5]20054260274[6].1997160[7].1997232[8]2005616[9]20041518[10]Hammer.Michael,Champy.James,ReengineeringtheCorporation,NewYork,NicholasBrealeyPublishing,2004,pp.15-18[11]20054884[12]20049398[13]2004173192[14].20034451[15]2005227242MBA57MBAMBAMBAMBAMBA58[1]20091128中小型货代企业的组织再造作者：汪惠玲学位授予单位：上海交通大学本文链接：授权使用：上海海事大学(wflshyxy)，授权号：c5641868-ea9c-4228-9f52-9e2c00cb11f3下载时间：2010年11月12日