南京财经大学硕士学位论文企业网络分工与企业竞争力关系研究姓名:齐结斌申请学位级别:硕士专业:政治经济学指导教师:钱书法2011-06-16I——MCs“”“”Module-maker“”DIMIIABSTRACTDivisionoflaborhasbeenaccompaniedbytheevolutionofscientificandtechnologicalprogressandeconomicdevelopment.Inmoderntimes,exceptthesocialdivisionoflaboranddivisionoflaborwithintheenterprise,theenterprisenetworkdivisionappeared.Enterprisenetworksdivisionisbetweenthesocialdivisionoflaboranddivisionoflaborwithintheenterprisedivision.Itwillchangetheoldcompetitivesituation,andmakemodernenterprisecompetitivenessshownewtrait.DeepresearchintodivisionoftheenterprisenetworkwillhelpChina'senterprisesmoreeffectivelygetintotheinternationaldivisionoflabortoimprovetheircompetitiveness.thisarticlewillstudyitsmainfrom-----intra-productlabordivisionandmodularitymechanism,andstudytherelationshipbeteweenenterprisenetworksdibisionandenterprisecompetitiveness.Thisarticlefirstreviewstheresearchonintra-productlabordivision,modularityandenterprisecompetitiveness,thendescribestherelatedprincipleandhowtodicidethevalueofmodularity,onthebasisofwhich,disscussthemechanismtoimproveenterprisecompetitivenessbyenterprisenetworksdivision.Finally,Iwillconcludethisessay,andgivetheadviceforourgovernmenttoimprovethecompetitivenessofourenterprise.First,forthewell-knownenterprise,theycanbuildthevirtualorganizationorstratedycooperationwithinternationalcompany,gathertheirresourcesandtechnologyintowhattheyaregoodatandcriticalandhighvalueaddedlink,tobecometheleadingenterprise.Throughfullyusingniceandcomplementaryresourceswithmanufacturercontracters,theyalsocanstrenghentheirowncompetitiveness.Second,forsmallandmedium-sizedenterprise,theyshouldmakegoodstratedyandcooperatewithenterpriseinandoutourcountrypositively.Duetotheweakstrength,theyalsocangiveconsiderationtooursourcethenon-corebusinessandcriticaltechnologytoothercompany,throughattendingthenetworksdivison,quickenthestepoftheenterprisecompetitivenessbymaster“hidenknowledgy”.Third,theintra-productlabordivisionbasesonthetheoriesofcomparativeadvantagesandeconomiesofscale.ButthisdoesnotmeanthataStatethathastheadvantagesoffactorendowmentswillhaveadvantagesinintra-productlabordivision.Intheprocessofattendingintotheintra-productlabordivision,ourcountryshouldavoidbeingtrappedinto”pitfallofintra-productlabordivision”.Fourth,thedomesticmodulemanufacturers(Module-maker)inthenetworkshouldtrytheirbesttotransfertothedesignerandintegrator,andinthevaluenetworkofDIM,themembersintheDIMshoulddealwiththerelationshipinthecompetitioninIIItheproductvaluechaininthesameindustryandcooperationofdifferentvaluenetworkindifferentindustries.KEYWORDS:enterprisenetworkdivisionintra-productlabordivision;modularity;competitivenessofenterprises111.11.1.130201.1.2500“”21.21.2.11.2.2121.31.3.11.1.3.21.32.12090(2007)(2007)“”,(2007)(2007)(2009)40(2009)4(2009)(2010)WTO21(2010),2.2(2004)—(2006)(2005)5“”(2005)“”(2005)(2005)(2006)Anne-MarieGUERIN(2007)SSV(2008)2.3620112010,,2009,62010,20112010,2011“”73.1·200520043.13.1ABAA1A2NMN*M+13.2A1A2B1B2AB8N*M+1N*M1(N*M)+1N*M+13.13.23.1.11ABABAB1[J]20041A1A2B1B2123493.33.3XXYYAC''AC''ACAC''ACACBD''BD''BDBDACBD''AC''BDXYXYX0=1/PXPXX0XAC''BD''BDXXYBD''AC''ACBDYOSACBDNN3.4103.43.4ACBDNNX1X2X3ACN1N2N3N1N2N3N1N2OSX1X2N1N2N3OSX3N4N4ACBD''BDN3N3N4OSOS113.53.5ACBDOSOSXX3.5XOZOVOZOVXXOZOV3.6OZOZOSX0OVVZX0OVVZBDB1D1VACA1C1VB1D1VZ''VZACA2C2'ZACA3C3,ACBDB1D1A2C212X0ACA3C33.63.1.2UU13UU3.723.721994491-31-414ABCA+B+C3.22007“”“”“”“”“”CPU15IntelCPUIntelCPUCPU3.2.11.16342.“”“”3.3GraudKumaraswamy4R&D173.2.2Chesbrough,2003————“”18Chesbrough,2003“————”“————”“”“”“X”“”“X”19“”“”204.12006MichaelPorter19854.1.14.1ABCDEFGAEFGAAEFGCDHCDH214.1124.13ABCDEFGH224.1CDEFEACEE44.1.2——iPod2005iPodiPodBroadcomPortalPlayerToshiba-MatsushitaUCIrvineJasonDedrick,KennethL.Kraemer,GregLindeniPod4.1iPodMCscontractmanufacturersODMs(originaldesignmanufacturers)iPod451234.1KeyInputsinthe30GB5th-GenerationiPod(VideoiPod),2005TypeInputSupplierSupplierHQCountrySupplierEstimatdInputPricePriceas%ofFactoryCostGrossProfitRateEst’d.ValuecaptureStorageHardDriveToshibaJapan$73.3950%26.50%$19.45DisplayDisplayAssemblyToshiba-MatsushitaJapan$23.2716%28.70%$6.68ProcessorsVideo/MultimediaProcessorBroadcomUS$8.366%52.5%$4.39ProcessorsControllerchipPortalPlayerUS$4.943%44.8%$2.21BatteryBatteryPackUnknownJapan$2.892%30.0%$0.87MemoryMobileSDRAMMemory-32MBSamsungKorea$2.372%28.2%$0.67MemoryMobileRAM-8MBytesElpidaJapan$1.851%24.0%$0.46MemoryNORFlashMemory-1MBSpansionUS$0.841%10.0%$0.08Sub-Total$117.9180%Otherparts$22.7915%Estimatedassemblyandtest$7.405%$3.70Estimatedfactorycost$148.10100%$38.50iPod,451197224iPodoutsourceiPodiPod$2994.24.230GBVideoiPod$299(10%)($30)(15%)($45)$224($148)$76R&DToshibaSamsungBroadcomPortalPlayerElpidaSpansionToshibaSamsungBroadcomPortalPlayerSocEpidaDRAMELPADASpansion4.1iPodiPod4.1254.24.3MCsMCsMCsBroadcomElpidaSpansion…iTunesstoreAppleStores,webMCMCsiPod264.24.2.1“”“”“”“”2720054.2.2DIMDesignerIntegratorModule-makerDIMDIMDIMDIMDIMDIMDIMdesigner“”“”integrator“”module-maker28“”“”“”“”DIMDIMDIM5529DIM——DIMDIM“”IE95%“”2010IE60%26.4%Chrome6.7%2