家乐福蔬果课-生鲜排面指南培训

CarrefourChinaFreshTraining生鲜处排面指南FreshDivisionImplementation蔬果课**F&VDepartment**CarrefourChinaFreshTraining定义Definition依照当地的购物习惯，详细清楚地制定在何地，如何排列商品。我们必须考虑到店和处的排面，客流，商品的特性，季节性和促销因素。Defineclearlywhereandhowimplementthemerchandiseaccordingtolocalshoppinghabit.Wehavetotakeintoaccountstoreanddivisionlayout,customerflow,productsspecificity,seasonalandpromotionfactors.目的Objective使所有的分类和单品排面标准化。Standardizeallfamily&itemsimplementation使顾客舒适购物.Tomakecustomerpurchasecomfortable依照季节段来改变排面.Tochangeimplementationaccordingtheseasonalperiod部门准备和促销管理.Toarrangeandmanagepromotioninthedepartment改善生鲜处的组织机构，提高生产力。ToimproveorganizationandproductivityofFreshdivision生鲜处排面指南FreshDivisionImplementationGuideCarrefourChinaFreshTraining方法Method:在保证100%的分类和季节性的基础上准备排面Topreparetheimplementationbasedon100%oftheassortmentandseason以部门排面指南作为员工的指示说明。Togiveinstructiontostaffwithdepartmentimplementationguide将每个分类的排面指南始终保留在卖场。Tokeeppermanentlyinsaleareatheimplementationguideforeachgroupoffamily打印每张指南，制作成薄板，贴在每个排面后面Toprintouteachguide,laminated,keepbehindeachdisplay每月检查一下排面.Toreviewtheimplementationoncemonth由谁负责Who由生鲜处长和销售主管决定。Decidedbyfreshdivisionmanagerandsalesmanager生鲜处排面指南FreshDivisionImplementationGuideCarrefourChinaFreshTraining生鲜处排面FreshDivisionlayout要点Keyspoints:顾客的第一感觉：TG的量感，22部门商品的新鲜Firstfeelingbythecustomersshouldbe:volumethroughTG,freshnessindept22&promotion营造自由市场购物氛围Customersfeellikeinwetmarket!尽可能的将走道位置空开。Thealleyarefreeasmuchaspossible加工商品和未加工商品必须分开。Thecookedanduncookedareproductsareseparated生鲜处位于门店的尽头，靠近收银线，方便顾客购物后离开Thefreshdivisionisattheendofthestoreandclosetothecashierline,easytoleaveafterfreshshopping2158250028715HAMDRYMEAT250025002340seafood/fishvegetablebulkrice28992100bulkdumplingbulkdumplingfrozenfishsushiiceshrimpsalmonfishhairtailmilkoilsausageimportitemyogurt/buddingbeveragecheesedumplingbunsicecreamsausagericeglamballbunshamcuredproductflourmadebeancurdhotpotfastfood2355TOPAZETGTOPAZETGTOPAZETGTOPAZETGSB16SB16SB16SB16SB16CHICKENnoodlemachine蔬果课CarrefourChinaFreshTraining蔬果课排面图Fruits&VegetableDepartmentLayout干果绿叶菜根茎类水果茶叶蜂蜜鲜花酱菜鸡蛋有机菜豆腐促销台食用菌海苔DryAndProductLeafyRootStemFruitTeaHoneyFlowerPicklesEggOrganicVegBeanCurdTGMushroomHaiTaiCarrefourChinaFreshTraining每个分类的排面指南贴于排面的背后，以便员工查询Yourimplementationguideofeachfamilyisstuckonthebackofeachdisplay,forstaffinformation.蔬果课排面指南Fruit&VegetableImplementationGuide它的作用:ObjectiveOfThisTools:•保持每个台面的标准.Keepthestandardimplementationofeachdisplay•方便员工执行Easyforthestafftofollowsameimplementationeveryday•方便管理层检查。Easyforthemanagertocheck。中文品名Chinesename韭菜京葱香葱香菜蒜薹蒜黄英文品名EnglishnameLeekBigShallotXiangShallotCarawaySuanWithoutSkinGreenGarlicStem单品编号Itemcode030008030018030019030021030156030157陈列排数Numberoffacing111111蔬果课分类陈列图DepartmentF&VImplementationGuidefamilyCustomerFlow顾客流向CarrefourChinaFreshTraining蔬果课分类陈列图DepartmentF&VImplementationGuidefamilyCustomerFlow顾客流向蔬果课排面图Fruit&VegetableLayout中文品名Chinesename广东芥兰茴香菜韭菜香菜香葱京葱蒜黄蒜薹芹菜西芹英文品名EnglishnameGuangDongJieLanFennelLeekCarawayXiangShallotBigShallotGreenGarlicStemSuanWithoutSkinCeleryWesternCelery单品编号Itemcode000019000217030008030021030019030018030157030156000211000212陈列排数Numberoffacing1111111111CarrefourChinaFreshTraining蔬果课分类陈列图DepartmentF&VImplementationGuidefamilyCustomerFlow顾客流向蔬果课排面图Fruit&VegetableLayout中文品名Chinesename木耳菜紫冠菜小白菜西生菜菠菜油菜茼蒿菜苔菜油麦菜菜心英文品名EnglishnameMuErCaiZiGuanCaiLittleWhiteCabbageXiLettuceSpinachYapeTongHaoCaiTaoCaiYouMaiCaiCaiXin单品编号Itemcode000050000118000064000067000041000065000047000078000051000100陈列排数Numberoffacing1111111111CarrefourChinaFreshTraining蔬果课分类陈列图DepartmentF&VImplementationGuidefamilyCustomerFlow顾客流向蔬果课排面图Fruit&VegetableLayout中文品名Chinesename鲜百合拳头菜奶白菜菊花菜盖菜樱桃萝卜荷兰豆大蒜肉彩椒荷兰黄瓜樱桃番茄黄樱桃番茄以色列西红柿西兰花英文品名EnglishnameLilyBrakeTenderLeavesNaiCabagesJuHuaCaiGaiCabbageCherryRadishHolandBeanGarlicWithoutSkinColourPepperHollandCucumberCherryTomatoHuangYingTaoFanQieIsraelTomatoBrocoli单品编号Itemcode021001021115000055000045000075021060020030030062020008010070020003020204020058002001CarrefourChinaFreshTraining蔬果课分类陈列图DepartmentF&VImplementationGuidefamilyCustomerFlow顾客流向蔬果课排面图Fruit&VegetableLayoutCarrefourChinaFreshTraining蔬果课分类陈列图DepartmentF&VImplementationGuidefamilyCustomerFlow顾客流向蔬果课排面图Fruit&VegetableLayout中文品名Chinesename鲜蘑菇杏鲍菇白金针菇鸡腿菇海鲜菇口蘑金针菇香菇英文品名EnglishnameFreshMushroomXingBaoMushroomWhiteJinZhenMushroomChickenLegMushroomHaixianguKouMushroomJinZhenMushroomXiangMushroom单品编号Itemcode0310180310043102503102731091031087031053031017陈列排数Numberoffacing11111111CarrefourChinaFreshTraining蔬果课分类陈列图DepartmentF&VImplementationGuidefamilyCustomerFlow顾客流向蔬果课排面图Fruit&VegetableLayout中文品名Chinesename长白萝卜青萝卜心理美萝卜水萝卜胡萝卜白花菜球生菜紫甘蓝卷心菜英文品名EnglishnameLongWhiteRadishGreenRadishGoodHeartRadishWaterRadishCarrotWhiteBrocoliWesternLettucePurpleCabbageCabbage单品编号Itemcode021028021019021029011037021025002002001004001006001003陈列排数Numberoffacing0.50.50.50.510.50.511CarrefourChinaFreshTraining蔬果课分类陈列图DepartmentF&VImplementationGuidefamilyCustomerFlow顾客流向蔬果课排面图Fruit&VegetableLayout中文品名Chinesename长茄子旱黄瓜苦瓜西葫芦日本南瓜南瓜长南瓜冬瓜毛冬瓜英文品名EnglishnamePurpleEggplantDroughtC